PRESS RELEASE
ARTISSIMA 2015
International Fair of Contemporary Art 6–8 November 2015
With 52.000 visitors, 207 participating galleries coming from 35 countries, Artissima continues to be one of the most fascinating events on the contemporary art calendar
Artissima 2015, Oval © Perottino-Alfero
Turin, 8 November 2015 – Today the 22nd edition of Artissima, International Fair of Contemporary Art
closed in Turin. As every year, the major event devoted to contemporary art had its centre at the fair pavilion
and expanded to animate the cultural life of the entire city.
During the four days of the event (one day strictly for industry professionals and three for the public),
Artissima attracted over 52.000 visitors. Artissima continues its constant growth trajectory by attracting
2.000 visitors more in comparison with its last edition.
With its ability to keep setting new objectives and forge new paths – while maintaining and consolidating its
distinctive identity – Artissima continues to be one of the most fascinating events on the contemporary art
calendar, gaining the interest of a specialised audience, but also that of art enthusiasts and the general
public.
With 207 participating galleries, emerging or established, participating in the different sections of the fair
coming from 35 countries, overseas presence amounted to a total of nearly 70%.
This year saw a yet higher quality of booths at Artissima, which were often developed around a curatorial
project. The new format of Back to the Future, focusing this time on the ten-year period of 1975- 1985, was
embraced by art professionals as well as the general public. Present Future too proved to be geographically
diverse, with an unexpected variety in the work of the 20 participating artists.
Per4m, the section devoted to performance art, which was first staged in 2014, was astonishing this year
owing to the large audiences attracted by this highly innovative section, the first of its kind worldwide.
Furthermore, Artissima has been confirmed as a must-see event for the international art milieu and it again
attracted numerous curators and directors from some of the world’s most prestigious museums, 50 of
whom were directly involved in the various fair initiatives (through committees, juries, the Walkie Talkie tours,
and more). But what was perhaps most distinguished in this year’s event, was the fair’s absolute focus on
collecting. The city of Turin attracted countless collectors and heads of acquisition from around the world,
many of whom travelled from Latin America, the United States and Asia. This year the fair worked
extensively to emphasise the role – and the eye – of collectors, making every effort to facilitate the
development of strong relations and help establish ties linking collectors with the general public, artists and
gallery owners. Examples of this important collector-focus initiative include the personal involvement of
important collectors in the Walkie Talkies, the famous strolls through the fair alongside curators from around
the world; the visionary project Opium Den, with which Maurizio Vetrugno successfully transformed
Artissima’s VIP lounge into a lavish visual initiative probing the subject of collecting; while with the exhibition
‘Inclinazioni’, curated by Stefano Collicelli Cagol, the fair’s presentation space dedicated to the public and
private collections of the Piedmont region was expanded into a high-profile exhibition project.
Artissima is the fair of ‘first times’, as it is the art event most involved in experimentation and innovation. This
year the challenge was to engage with highly diverse initiatives, all of which were held inside the pavilion of
the Oval. The organisers are delighted that the 22nd edition of Artissima made visible its success as
innovator: from public initiatives such as Ypsilon st’Art Percorsi in fiera, a free programme of theme-based
visits to the stands of galleries designed to foster the general public’s interest in contemporary art, to the
UniCredit Art Advisory programme, the first free and independent consultancy service for new art
collectors in Italy.
This year Artissima also added a new award: the Reda Prize for artists under 35 who exhibited at the fair
and use photography in their work. This raises the total number of prizes for artists and galleries to six,
marking a new record for the Turin fair. The following prizes were awarded at Artissima 2015:
2015 illy Present Future Prize
Now in its 15th year, the illy Present Future Prize was awarded to Alina Chaiderov (1984, St. Petersburg,
Russia), presented by Galerie Antoine Levi, Paris. The prize includes a solo exhibition for the winner in a
prestigious museum, to be inaugurated at the same time as Artissima 2016. The work Before 1989 we kept
the bananas in the closet (2014), was purchased and will enter the collection of the MEF - Museo Ettore
Fico, Turin.
2015 Sardi per l’Arte Back to the Future Prize
The 2nd Sardi per l’Arte Back to The Future Prize, established thanks to the partnership with the Fondazione
Sardi per l’Arte, which offers a cash award of 5,000 euros, went to the galleries Ellen de Bruijne,
Amsterdam, and Dan Gunn, Berlin, which presented works by Michael Smith (1951, Chicago, US).
2015 Prix K-Way Per4m
Julien Bismuth (1973, Paris), presented by Galerie Emanuel Layr, Vienna, with the work Untitled (Lull),
2015, and Christian Falsnaes (1980, Copenhagen), presented by PSM Gallery, Berlin, with the work Rise,
2014 are the joint winners of Prix K-Way Per4m, the prize for the most significant performance presented at
Artissima. The prize of 10,000 euros signals the importance of performance as a form of artistic
experimentation, thanks also to the attention of Artissima’s partner K-Way®.
2015 Promos Scalo Milano New Entries Prize
The 2015 Promos Scalo Milano New Entries Prize, established by Artissima in 2006 for young galleries in
business for less than five years and that participate in the fair for the first time in the New Entries section,
was awarded to Galerie Laurent Mueller, Paris. The prize, consisting of 5,000 euros, was awarded to the
gallery deemed most deserving in seeking out and promoting the young artists in this section. One artist from
the winning gallery will be commissioned to make a site specific installation in Scalo Milano’s exhibition
space, currently under construction within the Piazze d’Artista project, which combines retail and art for the
first time in Italy.
2015 Reda Prize
The Reda Prize is a new international award open to artists under 35 who exhibit at Artissima. The winner of
the 1st Reda Prize is the artistic duo Calla Henkel (1978, Boston, US) & Max Pitegoff (1988, Minneapolis,
US) presented by Galerie Isabella Bortolozzi, Berlin (Main Section). The winner is given the opportunity to
realise a monographic publication by Humboldt Books.
2015 Fondazione Ettore Fico Prize
The artist Anne Imhof (1978, Gießen, Germany) presented by Galerie Isabella Bortolozzi, Berlin (Main
Section) with the work Untitled 2, 2015, is the winner of the Fondazione Ettore Fico Prize. The 15,000
euros of the prize, established in 2009, will be used for a publishing or exhibition project of the artist.
ARTISSIMA 2015 International Fair of Contemporary Art
6–8 November 2015
OVAL – Lingotto Fiere
T +39 011 19744106 – F +39 011 19746106
Via Bertola 34 – 10122 Turin
www.artissima.it
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Artissima is a brand of the Regione Piemonte, Città Metropolitana di Torino and Città di Torino;
mandated by the three organizations, it is connected with the Fondazione Torino Musei. The 22nd
Artissima has been staged thanks to the support of the three bodies that own the brand name, together with
the Fondazione per l’Arte Moderna e Contemporanea CRT, Compagnia di San Paolo and the Camera
di commercio di Torino. Artissima is organized by Artissima Srl, a company established in 2008 to
manage the fair’s artistic and commercial relations.
The Tassinari/Vetta (Leonardo Sonnoli/Irene Bacchi) studio handles the image and graphic project of
Artissima.
Partners & Friends
Main Partner: UniCredit
Partners: Aon, CTA, GTT, Girard-Perregaux, illycaffè, K-Way, Lancia, Lauretana, Leica, Owenscorp,
Reda, Ruinart, Fondazione Sardi per l’Arte, Promos Scalo Milano In kind-sponsors: Artsy, Cappellini, CarloAngela, FR Costruzioni, GL Events Italia – Lingotto Fiere,
Halifax, Inkiostro Bianco, Kartell, Kela, Lago, Leolori, Moret, Poltrona Frau, Sagat, Zaini Milano
Official Carrier: Gondrand Media Partner: La Stampa Media Coverage: Sky Arte HD
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