With the sponsorship of MAJOR CITIES OF EUROPE ANNUAL CONFERENCE PRATO 23 - 25 OF MAY 2011 ICT FOR LOCAL GOVERMENT TRANSFORMATION MESSAGE A warm welcome in Prato to all the participants of the 2011 Major Cities of Europe Annual Conference! Prato is very honored to have been chosen as the location for this international event. Prato is, in Tuscany, the second important city, and the third in central Italy (after Rome and Florence) in term of number of inhabitants. It is very open to innovation in many fields and the topics selected for this Conference are perfectly in line with the strategy and initiatives of the City. The Prato’s economy is strongly based on handycrafts by SMEs mainly developed in the textile sector. The City is, since ever, devoted to innovation, driven by the industriousness of its inhabitants. This nowadays is even more true due to the need to address the global crisis in that sector, that has been stronger than in many other sectors of the economy. Innovation in textile, through advanced research and strong entrepreneurship, made possible to produce technologically advanced textile products in the fashion, military, sports and medical sectors. In addition, the city is now increasingly diversifying its economy and new firms are burgeoning in the fields of mechanics, electronics and advanced services. The Local Government activity necessarily reflects this need for innovation, this vocation to concreteness, this attention to the future, and, since a long time, has dedicated a consistent part of its resources to the introduction of new technologies in their offices, in automation of administrative procedures and in service management. The City Council offices take part in many projects, at national, Regional and European level in the ICT field. That makes our City a real “laboratory to build the city of the future”, a “smart city”, capable of leveraging the technology to provide better services to citizens and creating new opportunities for local business. Considering the particular critical moment concerning the availability of financial resources, especially in the public sector, the logic of “do more with less” is a must. We are aware about the fact that managing better services at lower costs can only be met through the advanced use of new technologies. I hope that your will enjoy staying in our city, and that you can extend your visit in this beautiful area in Tuscany, rich of natural and artistic treasures. I wish you all “good work”! Roberto Cenni Mayor of Prato PLATINUM SPONSOR GOLD SPONSOR glio Serra S. Ste fan o Via Via L. M uz zi Pia Duozmza o Via d Conference and Lord Mayor Reception Via G . Ma gno el S er r lfi ag lio el Via d POLITEAMA PRATESE a Vi Se ad i ia Pu glie B. 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Ar can geli Via Pom NOTES PROGRAM Date Session Time Topic Sunday May 22nd Tour for early arrivals 14.00 to 19.00 Visiting the city center market Monday May 23rd Day of Prato 09.00 to 11.00 14.00 Prato city center tour Tour Speaker Welcome: Lord Mayor of Prato, Local Authorities, ANCI Vice President and Major Cities of Europe President Chair: Giorgio Prister Major Cities of Europe 14.30 Opening by Minister of Public Administration and Innovation On. Renato Brunetta: Minister of Public Administration and Innovation 15.00 Prato: ICT to help the city to move into the future 15.30 New postal services to support dematerialization of Italian Administrations Coffee Break Paolo Boscolo: Resp ICT infrastructure Comune di Prato Marco Comastri: CEO Postecom 16.00 16.30 Prato Industry Association Innovation in Prato Gaia Gualtieri: President of local association of Young Entrepreneurs 17.00 Smarter strategies for the economic transformation and development of cities 17.30 Local Government and Innovation in Italy Gerard M. Mooney: General Manager Global Government and Education IBM Corporration Antonella Galdi: ANCI Responsible of the Environment and Innovation Area Gianpiero Zaffi Borgetti: ANCI - Responsible of the Innovation Department 18.00 Close 20.00 to 23.00 Lord Mayor reception and concert at Politeama Pratese NOTES PROGRAM Date Session Tuesday May 24th Morning “DO MORE WITH LESS” is now the key driver of Local Government initiatives across Europe: which initiatives can enable innovation and better services under the pressure of the economic situation that may affect decisions and the availability of the necessary budgets. The experiences and initiatives may cover many areas. Chair and facilitator: Glyn Evans City of Birmingham Time Topic DO MORE WITH LESS: BUDGET ALLOCATION & NEW SERVICE DELIVERY INITIATIVES 1) How to justify ICT investments vs. other city priorities in a critical economic situation. How to balance political priorities and pressures. How to succeed in making ICT a priority? Portfolio management is an option? 2) What real initiatives that have been experimented and have delivered significant results and also which new ones appear to be promising? Examples of such initiatives are: o Reorganization and process transformation o Cloud computing o Shared service centers o Contact Center o Smart administration, value for citizens, make things easy for citizens o Tele-Assistance o Etc.. 9.00 Marketing guidelines for IT-Services in Local Authorities -Taking the example of the project “weighing of waste“ in the City of Saarbrücken“ Harald Schindel: Head of Social Affairs, civil services, ICT, security & sport 9.30 How Smarter Cities are Meeting Economic Challenges Anne Altman: General Manager, Global Public Sector - IBM Corporation 10.00 Modena: Smart urban planning for smart cities Francesca Odorici: IT Manager on Geographic Information System at Comune di Modena Miriam Ruggiero: Consultant on urban planning project at Comune di Modena Gianni Camisa: CEO Sinergis Dedagroup ICT network 10.30 Coffee Break E-procurement, Green IT, Contact Centers, Documents Dematerlialization... PARALLEL SESSION 1 Chair & Facilitator: Paolo Boscolo City of Prato Speaker 11.00 E-Procurement in Vienna - Steps to the Virtual Market within the City Administration Mrs Andrea Hlavac: Head of Purchasing Department City of Vienna 11.30 Tuscany Region infrastructural services Laura Castellani: Head of Infrastructures and Technologies Tuscany Region 12.00 Longterm Archiving and eID in the Free Hanseatic City of Bremen Dr. Stephan Klein: Managing Director of Bremen online services GmbH & Co.KG PROGRAM Date Session Time Topic PARALLEL SESSION 2 Chair & Facilitator: Dr. JoachimSchiff City of Saarbruecken Common Session Speaker Cloud Computing & Shared service centers. Local Government reorganization, contact centers 11.00 VITAKO Cloud (German association if Local IT service providers) Dr. Rolf Beyer: CEO of the KDO “Zweckverband Kommunale Datenverarbeitung Oldenburg (KDO)“ & Member of the board of Vitako 11.30 City of Imola Shared Service Center 12.00 Building a Cloud of National Services on the Net to support Local Government action Michele Bertola: City manager of the City of Imola Dr. Javier Ossandon: Head of the Innovation and Development Unit, IT Division, ANCITEL S.p.A. 12.30 Report of the 2 Parallel Sessions 13.00 Lunch NOTES PROGRAM Date Session Tuesday May 24th afternoon “DO MORE WITH LESS” Chair and facilitator: Marco Bettini - City of Venice Time Topic DO MORE WITH LESS: SOLUTIONS AND TECHNOLOGIES This session is focused on experiences about the key enablers especially solutions and technologies Examples are: o Dematerialization and Electronic document management o Standardization and interoperability/National and EU documents transfer o Single view of the citizen, process optimization and DB o How to accelerate the on line take up o Open source adoption in Local Government o Accessibility, usability 14.30 Zero Costs Smarter Cities Maria Cristina Farioli: Director of Innovation and Markets Development - IBM Italy 15.00 Venice: ALTANA a Free Open Source Intranet based on the Web 2.0 paradigm as a driver to innovation and cost reduction Dr. Maurizio Carlin: City of Venice - Director of the Strategic Planning Department 15.30 Why is change so hard and what can we do about it? Glyn Evans - CIO at the Birmingham City Council 16.00 Coffee Break PARALLEL SESSION 1 Chair and facilitator: Norbert Weidinger City of Vienna Smart Cities and economic development 16.15 Barcelona Smart City 16.45 the E-Zurich Initiative 17.15 e-trikala: ...the vision becomes action PARALLEL SESSION 2 Chair and facilitator: Marco Bettini City of Venice Speaker Joan Battle: International Cooperation and Innovation in eAdministration City of Barcelona Daniel Heinzmann: CEO of OIZ, the IT Business Unit of the City of Zurich Odisseas Raptis: CEO of e-Trikala S.A. Single view of the citizen, on line take up, reducing costs 16.15 Measuring Citizen Participation: european study cases Luca Buccoliero and Elena Bellio: Bocconi University 16.45 Bologna and ITC: How to meet citizens’ expectations 17.15 Improving service quality while cutting development costs the role of usability Annarita Iannucci: Chief of the “Organization Area” of the Bologna Municipality Mats Lind: Professor of Human-Computer Interaction at Uppsala University & Director of the Swedish National IT-user centre 17.45 Report of the 2 Parallel Sessions 20.00 to 23.00 Gala Dinner at Museo del Tessuto NOTES PROGRAM Date Session Time Topic Wednesday “SMART CITIES” May 25th Morning Chair&Facilitator: Ana Seliskar City of Ljubljana TOUR Speaker STRATEGIES AND EXAMPLES OF SMART CITIES. Cities capable to implement their vision on how to be smart are the ones that will succeed in developing the economy, in making the life of citizens easy and pleasant in a sustainable environment. This requires the capability to become “open”, to collaborate with citizens and enterprises and to enable this approach by driving the necessary initiatives. Communities, citizen participation, smart transportation, smart safety, Internet of things, Mobile services, smart phone appl,ications, claims management, IPV6 9.00 Can information make the difference? A challenge for the “future internet” - Roles and responsibilities in the Local Information Economy Mike Martin: University of Newcastle 9.30 Boston and The New Urban Mechanics William Oates: CIO City of Boston 10.00 Tel Aviv - internal Knowledge management Model to support public e-services Zohar Sharon: Chief Knowledge Officer Tel-Aviv- Yafo Municipality 10.30 Coffee Break 11.00 Genova Smart City Association: enterprises, research, institutions together for a smart path Gloria Piaggio: Secretary General of the Genova Smart City Association 11.30 Roma Open Government strategy Emilio Frezza: Head of Department for Technological Resources, Population Register and Statistics of the City of Rome 12.00 Next Generation of Public Services in Future Internet Lanfranco Marasso: PhD - Director of Innovation in Public Sector - Engineering 12.30 Conference 2012 Norbert Weidinger: Deputy CIO, City of Vienna 13.00 Conference end Lunch 14.30 to 18.00 “Walking in Florence” SPEAKERS & CHAIRS ALTMAN ANNE, General Manager, Global Public Sector IBM Corporation How Smarter Cities are Meeting Economic Challenges She is responsible for the strategy, direction, development of solutions, and sales for the public sector worldwide, including government, education, health care, life sciences and pharmaceutical industries. In addition to her role as GM of the Global Public Sector, Altman is also a member of IBM’s Performance Team and IBM’s Integration and Values Team. Altman has a Bachelor of Science degree in marketing from George Mason University and lives in the Washington, D.C. area with her husband and two children. BELLIO ELENA, Research fellow at the Department of Marketing of Bocconi University, Milan, Italy Value for citizen created by social networks and web 2.0 application in a sample of European Municipalities Her research activities are focused on the following areas: Social and service Marketing, E-government, E-Health. In conversations with IBM and in global surveys, leaders of cities have discussed in detail the pressure they face in reducing costs, using more effectively the massive amounts of data they have, and improving services to citizens who are increasingly demanding more from city agencies. IBM’s Smarter Cities initiative, with over 2,000 engagements worldwide, is helping leaders address many of their major challenges. This presentation will focus on specific examples of ways cities are doing more with less and experiencing a major return on investment. The examples will touch on three key areas: using information to make more insightful decisions, coordinating all of a city’s resources to operate more effectively, and predicting problems to resolve their causes proactively. BATTLE JOAN, International Cooperation and Innovation in eAdministration City of Barcelona BERTOLA MICHELE, Manager of the City of Imola and President of ANDIGEL Barcelona Smart City City of Imola Shared Service Center Degree on Physic Sciences at Barcelona University (UB), Postgraduate Diploma on Information Technology Auditory, Master Degree on Management of the Information Technologies, Master Degree on Digital Content and PhD student in Barcelona University. Since 2007, Batlle is the responsible of the City Council involvement in international networks related with ICT, e-Government and Smart City, and contact point for the European Commission co-funded project on R+D+i. Hi is the co-chair of the Smart City Work-Group of the EUROCITY network and member of the Internet of Things Experts Group. During last years Mr. Batlle directed the “European Local e-Government Bench-learning” survey and, the “Key success factors on eServices adoption” report. Hi is co-author of the “e-Government City Models: cases from European Cities” book and published several papers related with e-Government and ICT innovation in public administrations. Barcelona is becoming one of the most interesting Smart Cities in Europe. It is following a bottom-up model from the infrastructures to the services that point this city as a good example to be studied. In this speech we will show you what Barcelona is doing to become a Smart City and how some of this technologies are running in the “22@ District of Innovation” (3 km2), some of the new city infrastructures, how we are enriching public space using sensors, actuators and WiFi that will provide real time information. And how this information can be used to deploy new services and improve the quality life. President of ANDIGEL (City Managers National Association of Italy) from 2007.10.01. Author of “Il direttore generale innovatore negli enti locali” (The city manager innovator in cities and disctricts) ed. CEL, Italy 2006. Member of scientist committee of some Masters and Reviews about Public Administration. The current situation of the municipalities show some risks: you can’t answer to people’s needs and guarantee services. It’s necessary a new role of municipality: in addition to give services to citizens it must exercise leadership to community development and it must administer the institutional interdipendences. To do this we need a smart city able to create a network with other territorial and institutional realities. This implies that willingness and strong ideals aren’t enough: efficiency and innovation have to be key political objectives. Coherence with strategy and organization is required but managements haven’t the necessary conditions of organization. Then the project of the town of Imola takes into partnership 9 Municipalities of the administrative district: sharing services, using high ICT and maintaining their own personalization and proximity to Citizens; this provides better services, and significant savings in terms of reduced expenditure on economies of scale, elimination of wastes and of redundant interventions and the recovery of tax evasion. SPEAKERS & CHAIRS BETTINI MARCO, IT Director Venis, City of Venice BOSCOLO PAOLO, Information Systems, City of Prato Chair Prato, ICT to help the city to move into the future Marco Bettini is currently IT Director at Venis S.p.A, the ICT company for the City of Venice. He manages a workgroup of 35 staff and still retains a very hands-on involvement in the work itself being directly responsible for managing a team of designers and IT architects mainly focussed on innovating city services through open ICT platforms and shared solutions. Paolo Boscolo gained a Masters degree in Electronics Engineering in 1986. He previously worked for Infogroup S.p.A. and Nuovo Pignone S.p.A and ALCATEL Italia. In this last employment, in his capacity as Head of the ICT Department, he took part in a number of different research projects funded by the European Community. During the last 10 years, he has been in charge of the management of advanced eGovernment projects for the Prato City Council. In this role, he promoted and/or participated in many eGovernment projects funded by the EU Commission and national/regional governments. Prato City Council is investing in ICT since the end of the ’70s in innovative ICT solutions for Public Administration. The speech will provide an overview of “were we are now” and “what is next” taking into account the plans of City Council. In particular the presentation will outline the main achievements in the activities related to the Conference topics: dematerialization and digitalization of administrative procedures, on-line service provisioning and renewal of its ICT physical infrastructure. The presentation also will stress the initiative that have been put in place in the recent years, with other local territorial Institutions, in the perspective of optimization of ICT costs and to reduce Administrative burdens for Citizens and Enterprises. BEYER ROLF, CEO of the KDO “Zweckverband Kommunale Datenverarbeitung Oldenburg (KDO)“ & Member of the board of Vitako BUCCOLIERO LUCA, Bocconi University and SDA Bocconi, Milano SDA Professor “Vitako Cloud“ Value for citizen created by social networks and web 2.0 application in a sample of European Municipalities CEO, Zweckverband Kommunale Datenverarbeitung Oldenburg (KDO), Oldenburg Rolf Beyer was born in 1961. He studied Physics and Information Technology at the University of Hamburg. In 1991 he received a PhD in Particle Physics. After research work at CERN and DESY he was responsible for funding scientific projects at the German Ministry for Research and Education. In 1998 he joined the Institute for Information Technology OFFIS in Oldenburg, directing the R&D-Division for “Business Information systems”. Since 2002 he is leading the KDO, an IT Service Provider for municipal administrations in Northern Germany. In 2009 Beyer has become member of the board of VITAKO, the German community of municipal IT centers. VITAKO, the German community of local IT service-centers has dealt with the possibility to build up a “Governemt Cloud“ in Germany very intensivly since the MCE Berlin conference in June 2010. In the meantime, we have made good progress towards achieving our target: A framework of important strategic, juridical and organisational rules have been laid down. Our Vitako Cloud will be a Community Cloud in which services will be exchanged among the local IT centers. There are a lot of additional challenges due to the German federal system. However, the strategic orientation of our Vitako-Cloud might be of interest to municipalities in other countries, too. PhD in Public Management, is Professor at Bocconi University (Department of Marketing), Milan, Italy, Professor at SDA Bocconi School of Management and coordinator of “value for citizen” research lab at CERMES Bocconi (Centre for Research on Marketing & Services). His fields of research and teaching include the following: Information and Communication Technologies in the Public Sector, E-health, E-government, Innovation and marketing of public services, Citizen Relationship Management. The presentation focuses on the role of social networks in European Municipalities web strategies and presents the different approaches to the use of Facebook, Twitter and other applications 2.0 by Local Governments. It also presents the first results of a survey on Citizen perceptions, needs and demand on this topic. SPEAKERS & CHAIRS CAMISA GIANNI, Chief Executive Officer at Sinergis, a Dedagroup ICT Network company, and at Dedagroup S.p.A. Smart Cities @Work DEDAGROUP is an emerging and fast growing IT Software and Solution Company, with consolidated revenue in excess of 115M€ in 2010. The Group (consisting of more than 15 different companies, each specializing in a well defined market segment or application area) is part of a family owned diversified compound that booked approx. 800M€ in total turn over in 2010. DEDAGROUP is specialized in providing proprietary or commercial software solutions for mid-sized customers in specific market segments: banking and financial institutions (in Italy, Eastern Europe and Latin America), public sector and private enterprises. The Group has a staff of 800 headcounts, several branches in Italy and is in the process of expanding internationally. Thinking about the future of the city by playing urban planning as described by Comune di Modena means exploiting Gis potential to its maximum extent. The use of geographic information to gain insight and support decision making also allows large benefits in day-by-day: traffic and road management, substainable use of energy, better service to citizens. Smart use of gis enables efficiency and minimizes waste, perfectly addressing the “do more with less” challenge. Cloud and Saas propositions allow smaller cities to join the game and larger ones to scale gradually. COMASTRI MARCO, CEO, Postecom, Poste Italiane Group New Postal services to support dematerialization of Italian Administrations Marco Comastri is CEO of Postecom, the Innovation Technology company of Poste Italiane Group. Previously he has been Vice president, Middle East and Africa at Microsoft, where has been managing also the Microsoft project to overcome the “digital divide” through the development of new products and programmes that will be able to offer, by 2015, new opportunities thanks to Microsoft technology to the 5 billion people living in the region. Comastri joined Microsoft as Country manager for Italy in 2003, helping in this role to contribute to small and medium-sized enterprises innovation in Italy. Comastri began his career at Italimpianti, he then joined IBM ,culminating in his role as IBM Vice president for the software and services sector in EMEA South region. Comastri graduated in mechanical engineering in 1985 from the University of Pisa. Italy has already an important Internet economy sector: according to BCG study, around 31.6 billion euro (2.0% of Italian Gross National Product 2010) with a 10% growth on 2009, is related to internet industry. Sme using internet, in different rings of the value chain, are, coeteribus paribus, growing faster, more export capable and more productive than competitors less internet oriented Italian Public administration is leading in Europe the central e-procurement effort initiative: 7 billion Euro purchase value in 2010 (5 billion euro in 2009) Poste Italiane and Postecom are already playing a central role in the Italian Industrial Digital ecosystem between Sme and PA with product and services such as PosteOnline, Pec, Postemailbox, Online payment and Postedoc for digital legal archiving realized for Comune di Prato. CARLIN MAURIZIO, Director of the Strategic Planning Department City of Venice EVANS GLYN, CIO at the Birmingham City Council Altana: the municipal Intranet in the name of participation Why is change so hard and what can we do about it? Maurizio Carlin has over thirty years experience in the Municipality of Venice. Graduated in Political Science, he is the Director of the Strategic Planning Department and is currently Head of the Quality Control System for the Council. In 2007 was appointed as Director of ICT and is now leading the business transformation process (Amministrare 2.0). Maurizio leads a strategic municipal office that addresses targeted public funding for urban maintenance and private building restoration works. He oversees on behalf of the Municipal Administration the general planning and the public works together with the municipal statistical services and the quality control. It ‘about a year ago the release of Altana: the new Intranet of the City of Venice, an innovative tool to work, learn, meet colleagues, interact. Users of the new intranet are no longer “passive recipients”, since everything in the intranet is designed and published to stimulate their active involvement, starting from the choice of the name of the Intranet that has been the subject of a competition between employees. Starting from the “employee” to get to the “individual”. The speech will give an overview of functionalities and impact of this new tool. Glyn has over 30 years experience of working in local government in IT support and management positions. In November 2003 Glyn was appointed as Director of Business Solutions & IT with Birmingham City Council with the remit to drive forward a business transformation programme across the Council. He has led the development of the Council’s approach to transformational change and in the creation of a joint venture company with Capita to support the change programme. Following this, Glyn took on the role of Corporate Director of Business Change to ensure business transformation is adopted, embedded and implemented across the Council. Glyn is a Vice President of the Society of IT Management and is a member of the CIO Council, an advisory body established by the Cabinet Office’s e-Government Unit, the Local CIO Council and the Local Government Delivery Council. ‘IT-led change projects have a poor reputation for delivery with less than half meeting their original objectives. Drawing on his experience in Birmingham, Glyn will look at reasons why this is the case and demonstrate a delivery model which significantly increases the chances of success’. SPEAKERS & CHAIRS FARIOLI CRISTINA, Director of Innovation and Market Development for IBM Italy GALDI ANTONELLA, Responsible for the Environment, Development and Innovation Area, Italian Association of Local Authorities - ANCI Zero Costs Smarter Cities Local Government and Innovation in Italy Bachelor degree with excellence on Business Administration from the University “Cattolica del Sacro Cuore” in Milan. She started her professional career at IBM, moving quickly up through the fundamental steps for a strong executive of an international Corporation leading the IT market. Since 2009 she was appointed as Director of Innovation and Market Development for IBM Italy. In particular, she is responsible to bring to market IBM’s strategy on Smarter Planet - Smarter Cities. The IBM “Smarter Cities” program enters the third year after hitting more than sixty cities across Italy, signed twelve strategic protocols with some of these, launched innovative projects and established a community of about 40 cities in partnership with Forum PA. Today the way we look at the city has changed, as we focus on the emerging needs of citizens and obtain their consent and satisfaction while optimizing limited economic resources. To answer to these needs, IBM issued the new “City at zero cost” model. This means to initiate a process of innovation that can quickly pay for itself, because it acts mainly in critical areas that are able to free up resources. Graduated in Political Science, she is responsible for the Tourism and Environment offices in the National Association of Italian Local Authorities and coordinates the office for culture and youth policies as well as the ICT department. She also leads ANCI initiatives regarding renewable energy, energy saving, smart cities and refuse collection. She represents the Association and local government interests in many National Institutional Committees and technical workgroups related to the themes she is responsible for. Employed in ANCI since 1996 she has acquired sound experience in local government’s issues and problems. From September 2006 to May 2008 she was one of the advisors to the Italian Ministry for Public Administration and Innovation Technology. The Italian government has been investing for twenty years to assure everyone the right to digital citizenship, starting from the renovation of the public administration internal organisation up to the services provided by them to citizens. The National Association of Local Authorities – ANCI – is firmly committed to represent the needs of municipalities and to orient national strategy and standards accordingly to the real exigencies of the local governments. The speech will show the main activities and Projects put in place by ANCI in the context and within the various national initiatives. FREZZA EMILIO, Head of Department for Technological Resources, Population Register and Statics of the City of Rome GUALTIERI GAIA, Gruppo Colle S.r.l. President of local association of Young Entrepreneurs Roma - Open Goverment strategy Innovation in Prato Emilio Frezza after a University degree in Electronic Engineering he completed his studies with a master in telecommunications at SSGRR Scuola Superiore G. R. Romoli. He joined the STET group in 1978 and he worked there up to July 1999 holding various positions in the wired (Telecom Italia) and the mobile company (TIM). He was Vice General Director in TIM. Subsequently he joined the Wind and BT-Albacom, telecommunications companies, holding the positions of Telco Director ad Sales and Marketing Director. He was President of ITnet (Internet Service Provider). He was board member of many national and international companies (Stet Mobile Holding, Stet France, Barthi Cellular, Viasat, STT etc). In 2004, as Area Director of Cnipa (Governative Agency that worked by the Presidenza del Consiglio (Cabinet), he had the responsibility to coordinate and give direction to development of ICT and Vas services for Public Administration. In 2009 he joined in Municipality of Rome as Head of Department for Technological Resources, Population Register and Statics of the City. Born in 1979, Councilor of association of Young Entrepreneurs since 2007. Joined the group since 2004 GGI. In the Business Group, owned by her Family and specialized in dyeing yarns, is in charge of Commercial activities and security. She graduated in “fashion marketing” at Polimoda Insitute in Florence. She worked in tye Product Office at Gucci, and GAP. Since 2007 she manages the creative dyeing division, which sells fiber for fiber artists all around the world. Prato has been identified, for a long time, with its manufacturing industry, specialized in textiles and not only. What does it mean to talk about innovation in a city for long time committed not only the traditional manufacturing, but even more in the textile traditionalism ? My answer is implicit in the decision to accept the invitation to have this speech: no, talking about innovation in the Prato district is not a contradiction. SPEAKERS & CHAIRS HEINZMANN DANIEL, Director of Organisation and Information Technology, City of Zurich IANNUCCI ANNARITA, Municipality of Bologna With eZürich to Europe‘s Top ICT location Bologna and ICT: How to meet citizens’ expectations Daniel Heinzmann, after having been assigned as project-manager for the development of the City of Zurich’s new ICT-Strategy in 2005, has been appointed Director of Organisation and Information Technology in 2006. In this function he is responsible for the ICT-services and -infrastructure for the City of Zurich with its 24’000 employees. In 2002 he took over the ICTmanagement of Zurich Municipal Electric Utility. Prior to that, he set up the “Mobile Solutions”-division of Siemens Switzerland and headed the production division within the “Swissphone Telecom” company and was also responsible for organizing the production lines in Manila. Daniel Heinzmann graduated as an Master of Advanced Studies in Management, Technology, and Economics engineer from the Swiss Federal Institute of Technology (ETH)/BWI Zurich. The digital revolution has changed the world fundamentally in last 20 years. Switzerland is among the world leaders in the use of computers and new media. The speech will show the approach and objectives of the “eZürich” initiative, that leverages the special position of the City concerning ICT firm and research centres location, to contribute to sustain and improve its high level of living-standard, paying attention also to residents that are unfamiliar with ICT. Chief of the “Organisation Area” of the Bologna Municipality, which includes the “ICT services” “Personnel management and training” “Demographic and Registration Office” “Communication Department”. Director of the Communication Department since 2006. The Bologna City Administration has a consolidated tradition in taking advantages from the use of ICT both for internal management/organization and external relationships/dialogue with the community. How the intranet portal, the CzRM-Punto d’Ascolto/Point of Listening platform and the civic use of social web tools can improve on line and off line services, making more sustainable the whole “delivery system” and helping to meet citizens expectations. The Municipality experience and projects. HLAVAC ANDREA, Head of Purchasing Department City of Vienna KLEIN STEPHAN, Managing Director of Bremen online services GmbH & Co.KG E-Procurement in Vienna Steps to the Virtual Market within the City Administration Longterm Archiving and eID in the Free Hanseatic City of Bremen Since July 2010: Head of the Procurement-Department 2005–June 2010: Head of Economic Analysis and Statistics within the Department of Financial Affairs 2002–2005: Policy Advisor of the Executive City Councillor for Finance Special Topics: Labour Market Policy, Economic Research, Competition Policy 1997–2002: Independent Consultant for Political and Economic Affairs 1993–1997: Member of Cabinet in different Federal Ministries; Policy advisor Ministry of the Interior State Secretary for Civil Servants Ministry of Employment and Social Affairs 1983–1993: Journalist in Print Media, specialised in the following Topics: Social and Economic Policy, Taxes and Social Security, European Common Market, Competition and Deregulation Migration 1981–1983: Journalist with the Austrian Broadcasting Company (ORF), radio The history of procurement in Austria in Vienna The discussion of E-Procurement on a national level in Austria The role of the Viennese departement of Procurement in the Economy The communication between small-sized-companies and big public players The difference of private “onlineshopping” and public “online-shopping” The challenges for the future of e-commerce and e-procurement in a strictly regulated public environment Since 2003 - Managing Director bremen.online GmbH, Bremen, Germany Since 1999 - Managing Director bremen online services GmbH & Co. KG (bos), Bremen, Germany 1996 to 2002 - Managing Consultant EUTELIS Consult Beratungsgesellschaft für Telekommunikation und Mehrwertdienste mbH, Ratingen near Düsseldorf, Germany 1994 to 1996 - Consultant debis Systemhaus GmbH, Mülheim/Ruhr, Germany Electronic identity management is one of the most important challenges posed by the internet of the future, which requires an unambiguous, secure authentication as well as age verification on the internet. Besides that eID is an important step within e-government to optimize processes. Since November 2010 Germany has a new identity card which includes eID-features. The presentation of Dr. Klein shows how the Free Hanseatic City of Bremen (FHB) is implementing eID in their processes. Another important matter within e-government is legally compliant archiving of electronic documents. Availability, readability and integrity must be considered as well as authenticity, data protection, data security and confidentiality. These requirements are achieved e.g. with digital signatures. But here also must be considered the retention of evidentiary value of certificates and time stamps. Dr. Klein will present how the registry office of Bremenhaven City achieved the compliances regarding long-term storage. SPEAKERS & CHAIRS LIND MATS, Professor of Human-Computer Interaction at Uppsala University & Director of the Swedish National IT-user centre Improving service quality while cutting development costs the role of usability Mats Lind is currently Professor of Human-Computer Interaction at Uppsala University and Director of the Swedish National IT-user centre as well as Senior Partner, Smedshammar & Lind AB. He has an extensive knowledge and experience in the practice of usability related methods in software development projects. His research interest also includes information visualization techniques. The ISO standards for software development state that ‘usability’ is a central quality criterion. It is also strictly defined, in contrast to the ill-defined term ‘user friendly’, and is possible to objectively measure through a proper use of lab-based methods. However, many software developing organizations see usability as an added difficulty and added cost to the projects and only pay lip-service to it. I intend to show how, on the contrary, software development costs can be cut and user acceptance increased by a well thought-through use of usability methods. Primarily this is accomplished by using usability inspired methods during requirements capturing reducing both project uncertainty and requirements creep. When complemented with user testing of early prototypes the desired effects are achieved. MARTIN MIKE, University of the Newcastle Can information make the difference? A challenge for the “future internet” - Roles and responsibilities in the Local Information Economy Mike Martin has worked in research and development in the IT and Telecommunications sectors since 1968. In 1994 he became Visiting Professor in the Centre for Software Reliability at Newcastle University and in 2002 Visiting Professor at the KITE Research Centre of Newcastle University Business School. Having been involved in the development of Distributed Systems architectures, Telecomms service environments and the Internet in the 1980s and 90s, since 2000 he has been working in research and consultancy in eGovernment and Public Service systems particularly in the context of multi-agency working. The Internet we have now was not designed, it has emerged. Why is it the way it is and how will it develop in the future? These are difficult questions because we are dealing with hyper-complexity. In this talk I will explore these issues with special emphasis on the way the Internet is impacting, and will continue to evolve, in the context of Public Administration and the Caring and Developmental Public Services. The main conclusion of this analysis is that the principle value to be delivered by Municipal and sub-regional Public Admonition in the future will be in coordinating the governance of the information economies to support the interests good administration, healthy economy and fair and effective Public Services. MARASSO LANFRANCO, Director of Innovation in Public Sector - Engineering MOONEY GERRY, General Manager Global Government and Education IBM Corporation Next Generation of Public Services in Future Internet Smarter strategies for the economic transformation and development of cities PhD in Processes Engineering at Polytechnic of Milan. He is currently Director of Innovation of Public Sector at Engineering Ingegneria Informatica S.p.A. (www.eng.it - Italy). Since January 2008 he is chairman of the Working Group “i-Government” of Nessi Consortium – Networked European Software & Services Iniziative (www.nessi-europe.eu). CEO/CIO in private companies at national and international level. In 1999 he has moved from private to public sector as CIO of Municipality of Parma (Italy). He was member of several Working Groups of national and international bodies. He has published nearly one hundred articles and some books, at national and international level, in process and project management, new technologies applications, innovation in public sector and e-government. In few years Internet has radically reshaped life styles, habits, behaviours and people needs worldwide, supporting the birth of a knowledge-based society and of a service-based economy. While services are becoming more and more important for all the economies, the investigation about the primary service provider at European level, that is Public Administration (PA), reveals a growing distance between the use people do of Internet in the daily life, and the ability of PA to exploit the opportunity coming from it. The speech will explore new interaction and business models that should provide empowerment to citizens through public and private services tailored around their own needs. Gerard Mooney holds a MBA from Yale University, a MS in Accounting from Georgetown University, and a BA in Philosophy from Mount Saint Mary’s College. Mooney is currently General Manager, Global Government and Education, with responsibility for understanding client needs, defi ning IBM’s strategy, selecting investment areas, creating marketing programs, and directing the deployment of IBM resources worldwide for these two industry groups. We should cover these areas/topics: 1. How a Smarter Cities can influence Economic Transformation and Development 2. And help job creation and industry transformation to spin the economic recovery SPEAKERS & CHAIRS OATES WILLIAM, Chief Information Officer City of Boston Boston and The New Urban Mechanics Bill Oates is the Chief information Officer for the City of Boston, Massachusetts. Oates was named to the Cabinet level position by Boston’s Mayor Thomas M. Menino in June of 2006. As CIO, Oates is charged with spearheading the City’s technology initiatives and is responsible for the delivery of IT services in support of the various city functions. Under Bill’s leadership, the City of Boston has been recognized as a leader in leveraging technology to improve citizen engagement and access to services. Earlier this year, Bill was named one of the “Top 25 Public Sector Innovators” by Government Technology Magazine. Prior to joining the City, Oates served as the Senior Vice President & Chief Information Officer for Starwood Hotels & Resorts Worldwide, Inc. Based in White Plains, NY, Starwood is one of the leading hotel and leisure companies in the world. Named CIO in June, 2000, Bill was responsible for delivery of the Company’s global information technology services. A graduate of Boston College, Oates is also an attorney and member of the Massachusetts Bar. He received his JD from Suffolk University Law School in Boston and was awarded his LL.M in Global Technology Law in 2005. In 1996, Oates was inducted into the hospitality industry’s “Technology Hall of Fame” for his vision in applying technology to the business. The presentation will focus these key items 1. The Boston Approach to Engaging Citizens in the Smart City 2. a Proposal for Cities to Share Data and Collaborate Around Innovation. This is the base of Boston and The New Urban Mechanics. OSSANDON JAVIER, Head of Innovation and Development Unit IT Division ANCITEL S.p.A. Building a Cloud of National Services on the Net to support Local Government action Javier Ossandon is a senior expert that has dedicated more than 15 years in Italy to move forward eGovernment at local level looking both at policy issues and implementation of large projects ICT-enhanced. His experience at European level is most important, as President until 2007 of the European network ELANET, mentor of the EISCO conferences and executive manager of a significant number of research and deployment mainstream projects co-financed by the European Union. He is acknowledged in Europe as a spokesman for local innovation and the Digital Local Agenda process launched by the CEMSDI initiative and ELANET-CP. Delivering services to local governments using cloud computing strategies is not as simple as building a performing technological platform and a suitable package of services with a clear added value for local governments, allowing them to do more with less and to serve a larger number of citizens and enterprises. It requires adequate solving of a number of side issues before consistent results can be achieved. The presentation will touch these and other related problems to provide a vision on a possible model that makes Ancitel is looking at an own cloud computing strategy that can provide service to local governments in an efficient and effective manner. ODISSEAS RAPTIS, CEO of e-Trikala S.A. PRISTER GIORGIO, President of Major Cities of Europe e-trikala: ...the vision becomes action Chair Odisseas Raptis was born in Trikala in 1961. From 1981 until 1987, he studied in the Aristotle University of Thessaloniki from where he graduated as a chemical Engineer. In 1988 he obtained a higher diploma in Economic studies from the Institute of Commerce, in London and in 1990 he received his Masters degree in Business Administration, from the University of Wales. For 10 years he worked in various private companies and in 2003 he returned in Trikala where he undertook the planning, Coordination & Development consulting in the Municipal Organization for Community Development. He was the project manager for the Greek application of the European program E-Europe, on behalf of the Municipality of Trikala. Since 2004 and until today, he is working in the e-trikala office and in 2008, at the time when it was modified to be named as e-Trikala S.A., he became the CEO. Trikala is a small to medium on European standards city, employing last 10 years IT technologies for its citizens and visitors. The Municipality of Trikala invests on IT infrastructures and applications considering IT technology as the main tool for servicing the people “from a distance” At the same time, it invests on its prudential role for social or medical isolated people. e-Trikala S.A., the Municipal Company, participates in National and International IT networks trying to update the services and to cooperate with other initiatives towards the standardization of IT services. Giorgio Prister has worked for 32 years for IBM. In IBM he has covered multiple professional and managerial positions in manufacturing, sales, marketing, market strategies and finance. For more than 10 years since 1995 he has been leading sales and marketing for Europe’s IBM Local Government Industry. In that role he has been driving the European IBM organization into promoting innovation and Information and Communication Technologies (ICT) in the transformation of Public Administration. Since April 2006 he operates as independent strategy consultant in the field of ICT strategies for Public Administration. He collaborates with different organisations as Items International, an international consulting company based in France, with Bocconi University and with ANUIT, the Italian association of Telecom Users. He is since June 2008 President of the Major Cities of Europe, an independent association of European Local Government Corporate Information Officers managing ICT as the engine of innovation. He is member of the Global Forum Steering Committee. This is an international “think tank” organized by Items International and the Sophia Antipolis foundation. It gathers annually the main international players of ICT, Media. EU and Public Administrations from Europe, USA, Canada, Japan, China, Korea etc. Born in Rome in 1945, Giorgio Prister is graduated from the Rome University in Electronic Engineering. SPEAKERS & CHAIRS RUGGIERO MIRIAM, IT Manager on Urban Planning Project at Comune di Modena, Italy SCHIFF JOACHIM, Director of the Information and Communication-Institute of the City of Saarbruecken (IKS) Smart Urban Planning for Smart Cities Chair GIS Analyst: analysis and planning of the WebGIS System for Modena Urban Plan management. GIS Analyst and Project Manager: analysis and implementation of GIS projects for Comunità Montana del Frignano. Member of Regional Working Groups. Cooperation with several private company working on Public Sector as land and urban planning consultant. Dr. Joachim Schiff is mathematician and since 1994 Director of the Information and Communication-Institute of the City of Saarbruecken (IKS). Besides his function as CEO of IKS, he is also Executive Director of “IKS Kommunal GmbH (=Ltd.)”, a subsidiary of the City at 100%. Comune di Modena was one of the first local governments in Italy to believe in setupping and developing an integrated geographic information system to support decision making. They moved their first steps in 1979 and since then they have worked on developing and improving the system to top extent. Since 2006 Comune di Modena has been able to draw urban planning basing on data coming from its information system, designed and maintained in order to collect, manage and interoperate different data sets. The presentation will give insight into benefits coming from this approach in terms of prediction, planning and management of city development which performed dramatic improvements, not only because of the efficacy in treating information. Last but not least, Comune di Modena made excellent decisions in systemizing and organizing all processes involved, so that their system is able to evolve dynamically following law requirements and changes and to be reused by other city governments, both sharing and not sharing the same urban regional law. SHARON ZOHAR, Chief Knowledge Manager, Tel Aviv-Yafo municipality, Israel SCHINDEL HARALD, Head of Social Affairs, civil services, ICT, security & sport Tel Aviv - internal Knowledge management Model to support public e-services Marketing guidelines for ITServices in local authorities – taking the example of the project “weighing of waste” in the City of Saarbruecken Zohar Sharon is the Chief Knowledge Manager of the Tel Aviv-Yafo municipality. He attained a Public Administration master’s degree and a Social Work baccalaureate at the Tel Aviv University. Previously served as Social Services municipal planning and information director and later became among the earliest worldwide appointments as chief knowledge manager of the municipality. Zohar won several national Knowledge Management awards. Today he is in charge of Municipal internal knowledge exchange websites and the content of the official municipal website. He is currently developing the infrastructures required for a completely functional e-municipality, enabling citizens to perform all their municipal interactions digitally. Within this endeavour he is leading a profound cultural change within the municipality from a rules and forms culture towards an information based service culture. This era we are required to do more with less. Leveraging our most important resource: our employees, becomes essential! The Tel Aviv-Yafo municipality developed a knowledge management model, where empowered employees used their experience and knowhow to develop better services for the city’s citizens. The working model and a few examples will be presented. Harald Schindel was born in 1961. He is bachelor of business administration focused on marketing and sales promotion. He worked for several years as product- and brandmanager in different enterprises. Since 17th August 2010, Harald Schindel is Head of the Department Social Affairs, Civil Sercices, ICT, Security and Sport“ and member of the City board in the city of Saarbruecken. How can a City administration support the introduction of a new project with corresponding marketing methods? How can these methods help that all persons being responsible for the project, the staff of the municipality and also the citizens are sitting in the same boat and lead the project to success. The presentation will point out, how marketing strategies, if they are well placed and target-oriented, can help to implement projects, of which the acceptance is not given automatically from the beginning. Taking the example of the project “weighing of waste”, the presentation will show how to prepare such a project so that not only the employees of the administration but also the citizens are convinced and the new product can be effectively implemented with a wide acceptance. The project itself: The City of Saarbruecken started with the weighing of waste on the 1st of January 2011. The system is based on an IT-solution with an interface to the finance-management-system of the City. It’s a fair system, that brings the costs in dependence to the weight of waste and helps to reduce the volume of waste in the City. SPEAKERS & CHAIRS SELISKAR ANA, CIO City of Ljubljana ZAFFI BORGETTI GIANPIERO, Responsible for the ICT Department, Italian Association of Local Authorities - ANCI Chair Local Government and Innovation in Italy Ana Selikar has worked as an IT manager for the City of Ljubljana, the capital of Slovenia, since October 2007. Prior to that she worked in different private enterprises, the last six years as CIO of Slovenia’s largest daily newspaper Delo. She joined the city administration because of Mayor Jankovic’s ambitious programme and changes he brought. Ana Seliskar graduated in Computer and Information Sciences at the University of Ljubljana and is presently working on her Masters degree. WEIDINGER NORBERT, Deputy CIO City of Vienna Conference 2012 Dipl.-Ing. Norbert Weidinger, since 2005 deputy CIO in the CEO-Offices executive group for Organisation, safety and Security/Information and Communication Technologie. Responsible for further development of e-government in the City of Vienna and the national and international e-Gov cooperation. Further tasks are IT security and IT-strategy for Vienna. Norbert Weidinger was until 1989 in leading position in the IT-Department of the General Hospital of Vienna (AKH), from 1989 he was project manager for IT-implementing in the AKH and had various roles in the IT-Management of Vienna Hospital association such as CIO of AKH. After it he was project director for implementing strategic information systems in the Department for accounting services in Vienna. Graduated in Electronic Engineering, he led and was involved for many years in several IT projects and services, playing key roles within important IT companies such as Telecom Italia and Ancitel, the service company of the Association of Local Authorities in Italy, acquiring a 15 years experience in this field. Since December 2010 he has been responsible for the ICT Department of ANCI, dealing with local government issues regarding legislation, ICT tools and on-line services to simplify and to improve the internal organisation and the relationship between Public Administration and citizens. He is also member of the National Committee dealing with the National System of Connectivity (SPC) and represents the Association in technical workgroups related to IT issues. NOTES NOTES OTHER SPONSOR