TITLE OF THE PROJECT INHABITING MOBILITY / CIRCULATING ENTITIES
OUTLINE OF THE PROJECT IDEA
KEY WORDS: MOBILITY, DIVERSITY, PARTICIPATORY ART, AUDIENCE ENGAGEMENT, INTERDISCIPLINARY
LEAD PARTNER DESCRIPTION: The Basilicata Region supports the city of Matera’s bid to European
Capital of Culture in 2019 by participating in cooperation projects in the framework of the Creative Europe
programme. Through the Matera 2019 Committee, transnational partnerships are fostered in order to
implement the European dimension of the city’s bid. Built around the concept TOGETHER
TO­GET­THERE, Matera 2019’s cultural programme is structured on 5 themes: 1) Ancient Futures 2)
Roots & Routes 3) Reflections & Connections 4) Continuity & Disruptions 5) Utopias & Dystopias.
Inhabiting Mobility / Circulating entities is the pilot project of the Roots & Routes thematic: Cultures do
not stand still, in spite of firm foundations. The sense of movement is etched in Europe’s culture, affected
for hundreds of years by flows and cycles of humans, animals and goods. The diversity and richness of
European culture derives from this motion both in time and in space. Artistic practices and creativity are
directly and closely linked to mobility. Questioning this mobility from a contemporary angle, however,
leads us to perceive diversity in the cultural and creative sector from a different perspective: nowadays,
regional socio­economic differences in Europe determine the struggle both of artists and audiences to
access the centers of cultural creation, production, distribution and fruition. In order to foster the
safeguard and promotion of European cultural and linguistic diversity, how can remote areas, regions
suffering from depopulation or villages facing abandonment creatively use local artistic crafts and tradition
to create cultural value as a driver for a smarter, more sustainable and inclusive growth?
CALL
TITLE
COOPERATION PROJECTS
FUNDING PROGRAMME
CREATIVE EUROPE
EC SERVICE
DG EAC
REFERENCE NUMBER
EAC/S16/2013
LINK TO THE CALL
http://ec.europa.eu/culture/creative­europe/calls/call­eac­s16­2013­cooperation_en.htm
CLOSING DATE
05.03.2014 at 12:00 (Brussels time)
GENERAL OBJECTIVES
a) to foster the safeguarding and promotion of European cultural and linguistic
diversity;
b) to strengthen the competitiveness of the cultural and creative sectors with a
view to promoting smart, sustainable and inclusive growth
SPECIFIC OBJECTIVES
a) support the capacity of the European cultural and creative sectors to operate
transnationally/internationally and to promote transnational mobility of cultural
and creative players, in particular artists;
b) to contribute to audience development by helping European artists/cultural
professionals and their works reach new and enlarged audiences by engaging
in new and innovative ways with audiences both to retain and enlarge them, and
to improve the experience and deepen the relationship with current and future
audiences;
c) to contribute to innovation and creativity in the field of culture, for instance
through artistic innovation, the testing of new buisness models, the use of digital
technologies and the promotion of innovative spill­overs on other sectors.
WHAT PRIORITIES DOES THE
PROJECT ADDRESS?
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FORESEEN PROJECT
capacity building: help cultural and creative players to develop new
skills, competences and know­how;
test innovative approaches to audience development, engagement and
retention;
help creatives to internationalise their careers and activities in the
Union and beyond;
create long­term partnerships to share and exchange professional
opportunities.
A great part of the art and architecture that we know would not have existed if it
weren’t for the urge of travel, discovery, need to go beyond the limits ­ both
territorial and intellectual ­ of the known. To reflect on mobility today means to
widen the perspective: the practice of mobility conceived as an experience where
identity encounters alterity, as a path of transformation, as a value and as an
artistic production process of knowledge.
The project aims at safeguarding and the promoting of European cultural and
linguistic diversity by building a European network of artists and cultural
operators capable of using mobility as a driver for a smarter, more sustainable
and inclusive growth.
Mobility will be used:
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to support the capacity of the European cultural and creative sectors to
operate transnationally and internationally through virtual mobility:
● interactive networked performances, where performers and
audiences can be in different physical or virtual places;
● use of virtual channels in the creative process, enabling
co­authoring and co­production of performance work by artists
and producers in different geographical locations;
● new networking options in the performing arts, i.e. training
delivery, meetings and conferences.
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to promote transnational mobility of cultural and creative players, in
particular artists, through nomadic art residencies, practices and
works:
○ the carts (circulating entities) are where artistic and cultural
activities of interdisciplinary nature will support supranational
mobility of people connected to culture and cross­border
circulation of artistic and cultural products;
○ the carts (circulating entities) are the result and the vehicle of
European cultural and linguistic diversity and will represent
specific forms of artistic expression related to mobility;
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to contribute to audience development by testing innovative approaches
to engagement, enlargement and retention by tailoring the creative
process to specific target groups:
○ building labs: the charts are built with a site­specific approach
(based on local materials, traditions or other specificities) and
through a co­design methodology with specific target groups;
○ co­productions: the circulating artworks will be co­produced by
project partners, in line with the artistic direction and on the
basis of interdisciplinarity and cross­fertilization.
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mobile shows: after hosting the artistic residencies, the charts
will circulate across participating countries in order to test the
nomad format of art production and distribution in remote
areas as an innovative practice of audience development,
engagement and retention.
to build sustainability through innovative communication and
dissemination practices based on audience engagement:
○ benchmarking, research and production of best practices in
the field of mobility and circulation of art in remote areas;
○ active involvement of the public both in the production and
distribution of contect using digital technologies for pervasive
communication;
DURATION
UP TO 48 MONTHS (4 YEARS)
TIMELINE
2015 Building­of 2 charts (circulating entities
2016 Building­of 2 charts (circulating entities)
2017 Co­production
2018 Delivery
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2019 Italia2019 guarantees the circulation of the charts across Italy
EXAMPLE OF DELIVERABLES
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30 interdiscplinary activities (audience development and engagement)
4 circulating entities (internationalization of careers, capacity­building,
audience development)
co­design and co­production workshops (audience development)
4 interactive networked performances (digital technologies,
internationalization of careers)
30 shows across Europe
1 mobility camp (internationalization of careers, long­term partnerships)
BEGINNING OF PROJECT
BETWEEN SEPTEMBER AND DECEMBER 2014
CLASSIFICATION
LARGER SCALE COOPERATION PROJECTS
NUMBER OF PARTNERS
AT LEAST 6 PARTNERS FROM AT LEAST 6 DIFFERENT, PARTICIPATING
COUNTRIES
TYPE OF PARTNERS YOU ARE
LOOKING FOR / COUNTRIES EXPECTED ROLES IN THE
PROJECT
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COUNTRIES
FINANCIAL ASPECTS
● EC CONTRIBUTION
● EC CO­FUNDING RATE
● CO­FUNDING NEEDED
● FORESEEN BUDGET
Organization recognized in the field of artistic direction and curation of
international residencies
Research center for benchmarking and dissemination activities on
mobility, art and remote areas
Design school interested in prototyping and producing circulating
entities for art residencies and artworks;
Creative enterprise interested in developing digital technologies and
virtual channels for creative process, audience engagement and
pervasive communication;
Organization interested in taking care of the final mobility camp event
with a strong European dimension;
FRANCE, BELGIUM, THE NETHERLANDS, BULGARIA, SPAIN, UNITED
KINGDOM
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up to 2 000 000 € for the entire project period
50%
for a full grant minimum 2 000 000 €
Close to full grant
DEADLINE FOR RESPONDING
TO THIS PARTNER
CONTACT PERSON(S)
● NAME
● ORGANISATION
● TELEPHONE
● EMAIL
30.01.2014
ILARIA d’AURIA ROSSELLA TARANTINO
COMITATO MATERA 2019 COMITATO MATERA 2019
+32 (0)486450213 / +39 3386649993 +39 3479194016
dauria@matera­basilicata2019.it tarantino@matera­basilicata2019.it
OBIETTIVI GENERALI
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il rafforzamento della capacità dei settori culturali e creativi europei di operare sul piano transnazionale e
internazionale
la promozione della circolazione (delle opere culturali e creative) e della mobilità (degli operatori culturali
e creativi, con particolare riguardo per gli artisti) transnazionali.
OBIETTIVI SPECIFICI
Rafforzamento della capacità del settore:
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supportare azioni che forniscano agli operatori culturali e creativi competenze, capacità e know­how
adeguati a contribuire al rafforzamento dei settori culturali e creativi
anche promuovendo l’adattamento alle tecnologie digitali, collaudando approcci innovativi per lo sviluppo
del pubblico e sperimentando nuovi modelli imprenditoriali e gestionali;
sostenere azioni che consentano agli operatori culturali e creativi di collaborare a livello internazionale e
di internazionalizzare le loro carriere e attività, nell’Unione europea e non solo, ove possibile mediante
strategie di lungo termine;
fornire sostegno per rafforzare le organizzazioni culturali e creative in Europa e la collaborazione in rete a
livello internazionale, al fine di facilitare l’accesso alle opportunità professionali.
Rafforzamento della circolazione e della mobilità transnazionali:
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sostenere attività culturali di respiro internazionale quali mostre, scambi e festival;
supportare la circolazione della letteratura europea onde garantire la più ampia accessibilità possibile;
sostenere lo sviluppo del pubblico come strumento per stimolare interesse nei confronti delle opere
culturali e creative europee, oltre che verso il patrimonio culturale tangibile e intangibile, nonché per
migliorare l’accesso a tale patrimonio. Scopo degli interventi di sviluppo del pubblico è aiutare gli
artisti/operatori culturali europei e le loro opere a raggiungere un pubblico il più possibile ampio in
Europa ed estendere l'accesso alle opere culturali da parte dei gruppi sottorappresentati. Tali interventi si
prefiggono inoltre l’obiettivo di aiutare le organizzazioni culturali ad adeguarsi alla necessità di rapportarsi
con il pubblico in maniera nuova e innovativa, sia per mantenere il pubblico esistente che per acquisire
nuovo pubblico, ma anche per diversificare il pubblico, raggiungendo gli attuali “non pubblici”, e per
migliorare l’esperienza del pubblico attuale e di quello futuro, intensificando il rapporto instaurato.
CRITERIA:
1. Relevance (35%):
This criterion evaluates how the project will contribute to reinforcing the sector's
professionalization and capacity to operate trans­nationally, to promoting transnational
circulation of cultural and creative works and mobility of artists and to improving access to
cultural and creative works.
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How relevant is the project to one or more of the following priorities considered as
instrumental to the achievement of the objectives of the Sub­programme:
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Providing cultural players with skills, competences and know­how, including
encouraging adaptation to digital technologies, testing innovative approaches to
audience development and testing new business and management models;
● Enabling cultural players to cooperate internationally and to internationalise their
careers and activities in the EU and beyond;
● Strengthening European cultural and creative organisations and international
networking in order to facilitate access to professional opportunities;
● Supporting audience development as a means of stimulating interest in European
cultural works.
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Are there other priorities identified in the framework of the project and how appropriate
are they to achieve the specific objectives of the Sub­programme?
● To what extent is the project aiming at producing results which will go beyond the sole
interest of the partners and direct participants and have potential long­term impacts?
● How complementary is the project to cultural actions implemented at national, regional or
local level?
2. Quality of the content and activities (25%)
This criterion evaluates how the project will be implemented in practice (quality of the activities
and the deliverables, the experience of the staff in charge of the project and working
arrangements).
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Are there concrete and well defined outputs (deliverables) and how appropriate are they
towards the overall objectives of the project?
Is a qualitative and quantitative assessment of the results foreseen and how clear and
appropriate is it?
How concrete and well defined are the activities to be implemented in the framework of
the project? How clearly related are the objectives and activities of the project to the
identified needs of the target groups?
If applicable, is there a convincing and clearly defined audience development strategy?
How relevant is the experience of the team taking part in the project, for example in terms
of organisational skills, experience and track record in the cultural and creative sectors,
communication and language skills? (assessment of CVs)
How appropriate is the allocation of the budget and human resources to the activities
undertaken in the framework of the project?
How clear and realistic is the time­table for implementing the project activities?
3. Communication and dissemination (20%)
This criterion evaluates the project's approach to communicating its activities and results and to
sharing knowledge and experiences with the sector and across borders. The aim is to maximise
the impact of the project results by making them available as widely as possible at local,
regional, national and European levels, so that they have a reach beyond those directly involved
in the project and an impact beyond the project's lifetime.
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How clear and appropriate is the strategy to communicate on the activities of the
partners' network, including the objectives, target groups, tools6, channels7, media,
impact and timeline?
● How will EU support be made visible throughout the duration of the project and beyond
and contribute to a positive image of the EU?
● How and to whom will the experience and knowledge acquired through the project be
disseminated at local, regional, national and/or European level, including beyond the
duration of the project?
4. Quality of the partnership (20%)
This criterion evaluates the extent to which the general organisation and co­ordination of the
project will ensure the effective implementation of the activities and will contribute to their
sustainability.
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How is the partnership defined and to what extent does it ensure a strong involvement of
all partners and a clear division of tasks between them?
● How will the partnership be made to last beyond the duration of the project?
● To what extent does the partnership go beyond the organisations' direct geographical
neighbours and draw partners from a diverse geographical range of participating
countries?