2ND INTERMEDIATE MEETING
WP 5 Promotion and marketing
WP 5.1 & WP 5.3
Ref. 2/2009: SALTWORKS– Valorizzazione ecosostenibile delle saline tra Italia e Slovenia
Ref. 2/2009: SALTWORKS– Ekolosko trajnostno vrednotenje solin med Italijo in Slovenijo"
Giancarlo Malacarne
Portorose (SLO), 14 march 2013
SUMMARY / INDEX
- 5.1 Realisation of saltwork’s visits
- 5.3 Organisation of an event net »Sapore di
Sale« / »Okus po soli«
- Proposal for promotional and marketing
material
2nd Intermediate Meeting
WP 5 Promotion and marketing – WP 5.1 & WP 5.3
Ref. 2/2009/ Ref. 2/2009 SALTWORKS
Giancarlo Malacarne. Portorose, 14.03.2013
5.1 Realisation of saltwork’s visits
Activities scheduled in the workplan WP5 sent to all partners in
November 2012
PP4 DELTA 2000  Coordination of the realisation of a joint calendar of study
visits in the saltwork areas  within December 2012
LP, PP1, PP2, PP3  Planning study visits in each territory with a detailed
programme of visits (e.g. how to selection environmental guides, etc.) and
sending information about the study visits to PP4 DELTA 2000  within
January 2013
PP4 DELTA 2000
 Elaboration of a draft and final version of a joint calendar of study
visits  10.02.2013
 Printing joint calendar  within end of February 2013
2nd Intermediate Meeting
WP 5 Promotion and marketing – WP 5.1 & WP 5.3
Ref. 2/2009/ Ref. 2/2009 SALTWORKS
Giancarlo Malacarne. Portorose, 14.03.2013
5.1 Realisation of saltwork’s visits
Present situation
LP Po Delta Park 
5 weekends of study visits
scheduled during March – May
2013 (10 days total); others 5
week ends will be organised in
Autumn 2013
PP1 Mun.Cervia 
Study visits will be organized in
May 2013 and Autumn
2013(September and October),
but at the moment we
don’t still have the final
calendar
2nd Intermediate Meeting
WP 5 Promotion and marketing – WP 5.1 & WP 5.3
Ref. 2/2009/ Ref. 2/2009 SALTWORKS
Giancarlo Malacarne. Portorose, 14.03.2013
5.1 Realisation of saltworks visits
Present situation
PP2 Sicciole Saltwork Study visits
will be organise in 2013:
- 16/17; 23/24; 30/31 may
- 6/7; 13/14; 20/21 june
- 29/30 august
- 5/6 and 12/13 september
- 3/4 october
PP3 Strunjan Saltwork Study visits
will be organise in 2013:
- May (3 weekends)
- June (2 weekends)
- September (2 weekends)
- October (1 weekend)
- November (1 weekend)
2nd Intermediate Meeting
WP 5 Promotion and marketing – WP 5.1 & WP 5.3
Ref. 2/2009/ Ref. 2/2009 SALTWORKS
Giancarlo Malacarne. Portorose, 14.03.2013
5.3 Organisation of an event - net »Sapore di Sale« / »Okus po soli«
Activities scheduled in the workplan WP5 sent to all partners
in November 2012
PP4 DELTA 2000  Coordination of activities, collecting
information about events etc. Within the end of February 2013;
and the preparation of a joint calendar within the end of March
2013
LP, PP1, PP2, PP3  organisation and realisation of salt events
in each territory between 01.05.2013 – 31.03.2014
2nd Intermediate Meeting
WP 5 Promotion and marketing – WP 5.1 & WP 5.3
Ref. 2/2009/ Ref. 2/2009 SALTWORKS
Giancarlo Malacarne. Portorose, 14.03.2013
5.3 Organisation of a events net »Sapore di Sale« / »Okus po soli«
At the moment we don’t have information
or input from partners about the events
“Sapore di Sale”.
-PP4 DELTA 2000 will send a template to
collect the information about salt events
- Each partner has to send the form filled
in as soon as possible and possibly not
late than April 2013
2nd Intermediate Meeting
WP 5 Promotion and marketing – WP 5.1 & WP 5.3
Ref. 2/2009/ Ref. 2/2009 SALTWORKS
Giancarlo Malacarne. Portorose, 14.03.2013
5.3 Structure of template
PP name:
Name of the event
Date
Place
Short description of the event
More information (web site of the event, contact,
etc.)
Activity planned about the event
Other parnters involved
2nd Intermediate Meeting
WP 5 Promotion and marketing – WP 5.1 & WP 5.3
Ref. 2/2009/ Ref. 2/2009 SALTWORKS
Giancarlo Malacarne. Portorose, 14.03.2013
Promotional material about WP 5.1 & WP 5.3
PP4 DELTA 2000 have to create
- Joint events calendar for saltworks visits in ita, slo, en languages
- Joint events calendar about the salt events in ita, slo, en languages
The papery instruments are always more out-of-date. New communication
means are based on new technologies, internet and social networks. Means
thet can be up-to-date easier.
2nd Intermediate Meeting
WP 5 Promotion and marketing – WP 5.1 & WP 5.3
Ref. 2/2009/ Ref. 2/2009 SALTWORKS
Giancarlo Malacarne. Portorose, 14.03.2013
Promotional material about WP 5.1 & WP 5.3
PROPOSAL
Using the financial resources of budget lines for the joint calendar to create
an app (for IOS and Android) based on the promotional brochure about the
saltwork areas involved in the project. The app will also contain the calendar
about salt events, study visits, and other events realized in the framework of
the project  the paper version of the promotional brochure will be realised
from the LP.
The joint calendar about salt events, study visits, ecc will be published on the
project website
Total budget available  7.875,00 Euro
Considering that
- the budget line will not have to change
- that in the B.5 section we don’t have
specify the number of copies of joint calendar
this change will be a minor change
(NOT a major change)
2nd Intermediate Meeting
WP 5 Promotion and marketing – WP 5.1 & WP 5.3
Ref. 2/2009/ Ref. 2/2009 SALTWORKS
Giancarlo Malacarne. Portorose, 14.03.2013
2ND INTERMEDIATE MEETING
Portorose, 14 .03. 2013
Thanks for the attention!
Grazie per l’attenzione!
Hvala za vašo pozornost!
Giancarlo Malacarne
Tel. 0533 57693-4
[email protected]
Progetto finanziato nell'ambito del Programma per la Cooperazione Transfrontaliera
Italia-Slovenia 2007-2013, dal Fondo europeo di sviluppo regionale e dai fondi nazionali
Projekt sofinanciran v okviru Programa čezmejnega sodelovanja
Slovenija-Italija 2007-2013 iz sredstev Evropskega sklada za regionalni razvoj in nacionalnih
sredstev
Ministero dell'Economia
e delle Finanze