25th September 2012 v2.3
NEW TRADE-IN OFFERS
Overview for Resellers
.
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Q&A Process:
• Vi chiediamo di utilizzare il tool Q&A per sottoporci I vostri
quesiti
• Alla fine della sessione, cercheremo di rispondere ad ogni
domanda.
• Tutte le domande/risposte verranno registrate e messe a
disposizione
• Non utilizzare l’opzione “Private” Q&A! Rischiamo di perdere
le vostre domande
.
MOTOROLA and the Stylized M Logo are registered in the US Patent and Trademark Office. All other product or service names are the property of their respective owners. © Motorola, Inc. 2012
PANORAMICA
Motorola ha esteso l’offerta di Trade-In esistente per gli MC75A0 e MC55A0
includendo anche gli MC9190, gli Scanner Industriali e i Wireless Access
Points selezionati.
Le nuove promozioni saranno valide dal 1st di Settembre 2012 al 31st Agosto
2013
Il rimborso verra’ pagato direttamente a Voi e sara’ fino a $500/per unita’;
depende da cosa si rende
Per registrarsi al programma di Trade-In:
http://www.motorolasolutions.com/emea/tradein
E’ disponibile del materiale per aiutarVi a promuovere l’offerta nei confronti
dei Vostri clienti finali su: Partner Central e Co-Branding Wizard
MOTOROLA and the Stylized M Logo are registered in the US Patent and Trademark Office. All other product or service names are the property of their respective owners. © Motorola, Inc. 2012
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TRADE IN: COME FUNZIONA
(7) Motorola paga il
rebate direttamente
al Partner
(1) Il Partner
acquista il prodotto
da un Value Added
Distributor
RESELLER
(5) Il Partner rende il
prodotto usato
entro 120 gg
MOTOROLA
(6) Verifica del
prodotto usato
(3) Il Partner registra
l’acquisto al sito
Web del Trade-In (tra
i 15 e i 45 gg dalla
data dell’acquisto)
(4) L’utente
finale rende
l’unita’ usata
al Partner
(2) Il prodotto
viene venduto
all’utente finale
END USER
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TRADE IN: IN DETTAGLIO
1. Il Partner si registra sul sito Web (una sola volta):
http://www.motorolasolutions.com/emea/tradein
2. Il Partner completa il modulo on-line dettagliando la nuova richiesta di Trade-In
tra i 15 e i 45 giorni dall’acquisto delle nuove unita’
3. La richiesta viene validata e confermata oppure respinta (controllo sales out)
4. Il Partner spedisce le unita’ usate a Brno, CZ entro 120 gg. dall’acquisto delle
nuove unita’
5. Motorola controlla le condizioni e le quantita’ delle unita’ rese
6. Motorola paga direttamente il Partner con bonifico bancario
7. Motorola ricicla le unita’ rese
MOTOROLA and the Stylized M Logo are registered in the US Patent and Trademark Office. All other product or service names are the property of their respective owners. © Motorola, Inc. 2012
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LE PROMOZIONI
•
TUTTE LE MARCHE, QUALSIASI MODELLO
•
1 UNITA’ RESA PER UNA NUOVA UNITA’ ACQUISTATA
•
STANDARD PRICE – NO Price Exception
Offerta
Cosa puo’ essere
ritirato
Per un
Rimborso + contr.
Durata
nuovo ….. per unita’ trasporto dell’offerta
Offerta 1
Un dispositivo con la
diagonale dello schermo
compreso tra 3” e 4” (7,610,2cm)
MC75A0
MC55A0
$ 160
$ 150
$5
01/01/12
31/12/12
Offerta 2
NEW
Un dispositivo GUN con la
diagonale dello schermo
uguale o maggiore di 3,5”
(8,9 cm)
MC9190-G
$ 500
$ 25
03/09/12
31/08/13
Offerta 3
NEW
Scanner industriale che e’
o prevalentemente
di colore rosso o di colore
giallo
LS3408
LS3578
DS3508
DS3578
MT2070 (KT
MT2090 (KT
$ 180
$ 180
$ 180
$ 180
$ 180
$ 180
$ 10
03/09/12
31/08/13
Offerta 4
NEW
Qualsiasi wireless access
point che sia certificato
IEEE802.11x
AP6532
AP6521
AP6522
$ 150
$ 60
$ 100
$ 10
03/09/12
31/08/13
MOTOROLA and the Stylized M Logo are registered in the US Patent and Trademark Office. All other product or service names are the property of their respective owners. © Motorola, Inc. 2012
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PRODOTTI IN PROMOZIONE
Quasi tutte le varianti sono applicabili (rimossi
dall’offerta i prodotti personalizzati e le versioni non
europei):
•
•
•
•
•
•
•
•
•
•
•
•
MC55A0
MC75A0
MC9190
LS3408
LS3578
DS3508
DS3578
MT2070 (inc KT2070)
MT2090 (inc KT2090)
AP6521
AP6522
AP6532
MOTOROLA and the Stylized M Logo are registered in the US Patent and Trademark Office. All other product or service names are the property of their respective owners. © Motorola, Inc. 2012
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REBATES / PE’S
•
L’acquisto deve avvenire a prezzo standard (No-Price Exception o
No-Deal Reg) solo attraverso un Value Added Distributor ufficiale
• I TIP (Technology Incentive Plan) rientrano nello standard pricing
e quindi contemplati dal programma di Trade-In
•
Il rimborso e’ stato accuratamente calcolato sulla base delle
aspettative dello street pricing expectations e vuol essere uno
strumento che aiuti ad incrementare il fatturato
•
PE potrebbero essere riviste alla luce di queste offerte
•
I rimborsi verranno pagati DIRETTAMENTE al Partner nella valuta
richiesta
MOTOROLA and the Stylized M Logo are registered in the US Patent and Trademark Office. All other product or service names are the property of their respective owners. © Motorola, Inc. 2012
.
COSA PUO’ ESSERE SOSTITUITO
• Qualsiasi marca o modello che rispetti i criteri dell’offerta del Trade-In:
• MC55A0/MC75A0: Un dispositivo con la diagonale dello schermo compreso tra 3” e 4”
(7,6-10,2cm)
• Esempio: Symbol MC50, PPT8800, PPT2800; Intermec CN3, CN50; Honeywell 700; Psion IKON
• MC9190: Un dispositivo GUN con la diagonale dello schermo uguale o maggiore di
3,5” (8,9 cm)
• Esempio: Symbol PDT6800, MC90x0; Intermec CK31, CK61, CK71; Honeywell 99xx; Psion 7530; Datalogic
Skorpio, Falcon, Kyman; LXE MX7
• Industrial Scanning: Scanner industriale prevalentemente di colore rosso o di colore
giallo
• Esempio: Symbol LS34xx, DS34xx, Phaser; Datalogic/PSC Powerscan; Honeywell/Metrologic 48xx; Cognex
7xxx
• AP’s: Qualsiasi wireless access point che sia certificato IEEE802.11x
• Esempio: Symbol AP5131, AP300; Cisco 350, 1000, 1100, 1200; Aruba AP-92, AP105; Meru AP3000
MOTOROLA and the Stylized M Logo are registered in the US Patent and Trademark Office. All other product or service names are the property of their respective owners. © Motorola, Inc. 2012
.
E SE L’APPARECCHIO RESO E’
DANNEGGIATO?
• The condition of the unit depends per Trade-In Offer criteria.
• We will not be turning the units on and the unit can/will have wear and tear
• MC55A0/MC75A0
• Si controllera’ la condizione dello schermo se lesionato o rotto. Nel caso, il rimborso
sara’ di $90 per unita’ + $5 di contributo spedizione
• MC9190
• Si controllera’ la condizione dello schermo se lesionato o rotto. Nel caso, il rimborso
sara’ di $250 per unita’ + $25 di contributo spedizione
• Industrial Scanning
• Non ci sarà controllo dei danni. Verra’ pagato il rimborso completo se il reso rispetta i
criteri dell’offerta
• Access Point
• Non ci sarà controllo dei danni. Verra’ pagato il rimborso completo se il reso rispetta i
criteri dell’offerta
MOTOROLA and the Stylized M Logo are registered in the US Patent and Trademark Office. All other product or service names are the property of their respective owners. © Motorola, Inc. 2012
.
UNITA’ RESE
• I prodotti devono essere restituiti all’indirizzo di Brno,
Repubblica Ceca
• I prodotti devono pervenire a Motorola Brno entro 120
giorni dalla data di fattura dei nuovi prodotti acquistati
MOTOROLA and the Stylized M Logo are registered in the US Patent and Trademark Office. All other product or service names are the property of their respective owners. © Motorola, Inc. 2012
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CONTRATTO SUI SERVIZI
PROCESSO DI TRADE IN
Offrire i Servizi Motorola su tutti i nuovi prodotti
• I servizi Motorola sono un elemento di differenziazione sui nostri prodotti offrendo ai
vostri clienti una soluzione completa
• La nostra raccomandazione e’ quella di offrire il Service from the Start con il
Comprehensive Coverage su tutte le vendite di Trade-In per assicurare ai vostri
clienti il massimo dell’investimento e della differenziazione.
MOTOROLA and the Stylized M Logo are registered in the US Patent and Trademark Office. All other product or service names are the property of their respective owners. © Motorola, Inc. 2012
.
CONTRATTO SUI SERVIZI
PROCESSO DI TRADE IN
Cosa succede se il mio cliente ha gia’ un contratto di Service Motorola sui
prodotti resi?
• Se le unita’ che state restituendo hanno un contratto di Service non ancora scaduto e
accendete un contratto sui nuovi apparati in sostituzione, riceverete un credito per il periodo
rimanente sul contratto ancora in essere
• Esempio: Reso di un MC9090 con 6 mesi di contratto Service rimanente. Acquistando
un nuovo MC9190 con un nuovo contratto Service di 3 anni riceverete un credito per i 6
mesi di contratto lasciato con l’MC9090
• Sarà necessario fornire al team dei contratti il numero di contratto del prodotto originale e
richiedere un ‘Rimborso' dei servizi nelnto del nuovo ordine. Contattate:\
[email protected] per ulteriori informazioni o per attivare il servizio.
• Non ci sara’ rimborso per Service rimanente su prodotti resi a meno che non si accenda un
nuovo contratto nel momento dell’acquisto dei nuovi apparati in sostituzione
MOTOROLA and the Stylized M Logo are registered in the US Patent and Trademark Office. All other product or service names are the property of their respective owners. © Motorola, Inc. 2012
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STRUMENTI MARKETING
LA EXTRANET PARTNER
CENTRAL HA ORA UNO
SPAZIO DEDICATO
ALL’OFFERTA:
• Registrazione Webinar e slide
• Domande/Risposte
• Termini e condizioni del
programma
• Sintesi dell’offerta
• Guide che illustrano
singolarmente le 4 offerte
• Video (in preparazione)
From home page, click on main promo banner or
select from current promotions or select
‘promotions & incentives’ from resources banner
MOTOROLA and the Stylized M Logo are registered in the US Patent and Trademark Office. All other product or service names are the property of their respective owners. © Motorola, Inc. 2012.
STRUMENTI MARKETING
PARTNER CENTRAL OFFRE
STRUMENTI DI COMUNICAZIONE IN
CO-MARCHIO PER PROMUOVERE
L’OFFERTA:
• Flyer (per promuovere tutte e 4 le
offerte – per i Partner)
• Flyers (per comunicare le offerte ai
clienti) – in italiano
• Banner su Trade-in – per promuovere
l’offerta attraverso il vostro sito web
• HTML Trade-in – da inviare ai vostri
clienti
• Icone – da utilizzare nella
comunicazione marketing
MOTOROLA and the Stylized M Logo are registered in the US Patent and Trademark Office. All other product or service names are the property of their respective owners. © Motorola, Inc. 2012
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LIVE: Offerta sul Web
LIVE: Partner Central
LIVE: Co-Branding Wizard
MOTOROLA and the Stylized M Logo are registered in the US Patent and Trademark Office. All other product or service names are the property of their respective owners. © Motorola, Inc. 2012
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COSA FARE
• Discutete l’offerta e il programma di Trade-In con il
vostro Channel Account Manager o il vostro
Distributore
• Create delle campagne sulla base dello storico delle
vostre vendite (es.: venduto Motorola/Symbol o 3rd
parti)
• Create nuove campagne per stimolare le vendite e le
richieste
• Create il Trade-In account (una sola volta)
MOTOROLA and the Stylized M Logo are registered in the US Patent and Trademark Office. All other product or service names are the property of their respective owners. © Motorola, Inc. 2012
.
Cosa si puo’ ottenere dalle vostre vendite?
Se vendete I prodotti qualificati per il Trade-In …
10 points +
20 bonus points
20 points
14 points
750 points
15x AP6521
10x DS3578
6x MC9190G
…e un iPad puo’ essere vostro!
Correct at time of publication
https://www.salespower2.com
MOTOROLA and the Stylized M Logo are registered in the US Patent and Trademark Office. All other product or service names are the property of their respective owners. © Motorola, Inc. 2012
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Pensate in Grande!
Attraverso gli anni, I punti di Salespower2 sono stati usati
per l’acquisto di alcuni premi davvero memorabili…
3,141 points
2,781 points
F1 Experiences!
Omega
Watches!
50” Plasma
4,149 points
Screens!
The more you sell the more Salespower2 reward
points you earn!
5,727 points
iMac
Pros!
Correct at time of publication
https://www.salespower2.com
MOTOROLA and the Stylized M Logo are registered in the US Patent and Trademark Office. All other product or service names are the property of their respective owners. © Motorola, Inc. 2012
.
OVERVIEW MC9190-G
MOTOROLA and the Stylized M Logo are registered in the US Patent and Trademark Office. All other product or service names are the property of their respective owners. © Motorola, Inc. 2012
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DESIGNED FOR THE JOB
• Gun-style for ease of use and comfort in
even the most intensive scanning
applications
• Rugged: IP64 sealing; meets and exceeds
MIL-STD 810G including multiple 6 ft drops
to concrete
• Six scanning options including: 1D
Scanners; 2D Imagers; specialty imagers
and extended range
• Six interchangeable keypads meet the
need of virtually any application
• Enhanced processing, memory, security,
connectivity and display plus the latest
Interactive Sensor Technology
• Complete solution include supporting
services, accessories and applications
MOTOROLA and the Stylized M Logo are registered in the US Patent and Trademark Office. All other product or service names are the property of their respective owners. © Motorola, Inc. 2012
.
TOP 10 REASONS TO UPGRADE
1. Keep track of all your MC9190-G mobile computers — automatically
2. Make sure every worker starts each day with a fully charged healthy battery
3. Maximize the cycle time of every battery
4. Scan any bar code, near and far, indoors and outside — all with one
flexible device
5. Deploy voice-picking applications to increase productivity and
reduce errors
6. Use your existing MC9000 Series applications for rapid and
cost-effective deployment
7. Develop rich applications with unsurpassed simplicity and low cost
8. Use the same accessories that are already in the back room and in the
hands of your workers
9. Keep your information safe with real government-grade security
10. Get all the advantages of the most advanced mobile operating
systems available
MOTOROLA and the Stylized M Logo are registered in the US Patent and Trademark Office. All other product or service names are the property of their respective owners. © Motorola, Inc. 2012
.
ESEMPI DI PRODOTTI
QUALIFICATI PER IL TRADE-IN
Intermec
CK31
Honeywell
Janam
CK71
XG100
H99GX
9950/51
Datalogic
PSION
Skorpio
Falcon
Motorola
LXE
Omnii XT10
MX7
MC9090G
Kyman
* Illustrative examples of products that might meet the Trade-In Offer criteria. This is not an exhaustive list.
MOTOROLA and the Stylized M Logo are registered in the US Patent and Trademark Office. All other product or service names are the property of their respective owners. © Motorola, Inc. 2012
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OVERVIEW SCANNER
INDUSTRIAL
MOTOROLA and the Stylized M Logo are registered in the US Patent and Trademark Office. All other product or service names are the property of their respective owners. © Motorola, Inc. 2012
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RUGGED SCANNER
PANORAMICA DEI MODELLI
DS3508/DS3578 ER
LS3408/LS3578 ER
Extended Range
for 0.6m to 13m
scanning on 1D Codes
LS3408/LS3578 FZ
Reads poorly printed and
damaged 1D codes
Extended Range Imager for
scanning upto 12m on 1D and
2D Codes
DS3508 / DS3578
SR / HD / DP
Imager designed for 1D and
2D Codes and image transfer
MT2070 / MT2090
ML / SD / HD / DP
Next generation
intelligent scanner
MOTOROLA and the Stylized M Logo are registered in the US Patent and Trademark Office. All other product or service names are the property of their respective owners. © Motorola, Inc. 2012
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DESIGNED FOR THE JOB
• Advanced and unique ergonomics
• Ultra Rugged Design
• IP65 and 2m Drop Spec
• Loud beeper and 360degree LED feedback
• Use with or without gloves
• From hot to cold – wide temperature range
• Corded or Cordless Offerings
• Choice of industry leading scan engines:
• Laser (FZ or LR)
• Imager (SR, ER, HD, DP)
MOTOROLA and the Stylized M Logo are registered in the US Patent and Trademark Office. All other product or service names are the property of their respective owners. © Motorola, Inc. 2012
.
ESEMPI DI PRODOTTI
QUALIFICATI PER IL TRADE-IN
Cognex
Honeywell / Metrologic / HHP / LXE
Industrial Range
LXE 8000
Dataman 8000
HHP 3800i
Datalogic / PSC
Powerscan
HHP 4800i
Motorola / Symbol
Psion
LS3008
Phaser
DS3408 / DS3478
* Illustrative examples of products that might meet the Trade-In Offer criteria. This is not an exhaustive list.
MOTOROLA and the Stylized M Logo are registered in the US Patent and Trademark Office. All other product or service names are the property of their respective owners. © Motorola, Inc. 2012
.
OVERVIEW SU ACCESS
POINTS
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SITE SURVIVABLE AP 6500 SERIES
• Performance-focused 802.11n access points that offer
higher throughput along with WiNG 5’s direct
forwarding, security, QoS services & site survivability
• WiNG 5 intelligence, so AP can serve as a virtual
controller and coordinate the operation of up to 24
Neighbouring AP’s
• Site survivable wireless access points that do not
require a controller
• Link to AP6521 – Single Radio
• Link to AP6522 – Dual Radio (to follow in Oct)
• Link to AP6532 – Dual Radio
• Second radio can be used for access or as a sensor
for troubleshooting and security
MOTOROLA and the Stylized M Logo are registered in the US Patent and Trademark Office. All other product or service names are the property of their respective owners. © Motorola, Inc. 2012
.
ESEMPI DI PRODOTTI
QUALIFICATI PER IL TRADE-IN
Symbol/
Motorola
Aruba
Cisco
AP300
Aironet 3500
Aironet 3600
AP105
AP5131
Meru
Ruckus
D-Link
DWL 3500
ZF 2942
DWP 2100
AP1000
* Illustrative examples of products that might meet the Trade-In Offer criteria. This is not an exhaustive list.
MOTOROLA and the Stylized M Logo are registered in the US Patent and Trademark Office. All other product or service names are the property of their respective owners. © Motorola, Inc. 2012
.
AP 6500 SERIES VS. AP 5131
Parameters
AP6521
AP 6522
AP6532
AP 5131
GUI/CLI/SNMP support
Yes
Yes
Yes
Yes
802.11a/b/g support
Yes
Yes
Yes
Yes
External Antenna Support
Yes
Yes
Yes
Yes
Power Options (PoE, Power Supply)
Yes
Yes
PoE only
Yes
1
2
2
1 or 2
Overlay
Concurrent
Concurrent
Concurrent
802.11n support
Yes
Yes
Yes
No
GigE (10/100/1000) Ethernet Port
Yes
Yes
Yes
No
Advanced Spectrum Analysis
Yes
Yes
Yes
No
802.11n high data rates
Yes
Yes
Yes
No
0.91 / 1.14 Kg
(int/ext ant)
0.38 / 0.79 Kg
(int/ext ant)
0.91 / 1.14 Kg
(int/ext ant)
0.88 Kg
Yes
Yes
Yes
No
26dBm
24dBm
26dBm
23dBm
2x2:2
2x2:2
2x3:2
No
Operating Temperature
0°C to 40°C
0°C to 40°C
0°C to 40°C
-20°C to 50°C
List Price
$445(Int Ant)
$425(Ext Ant)
$645 (Int Ant)
$625 (Ext Ant)
$845 (Int Ant)
$785 (Ext Ant)
$739 (Dual radio)
$619 (Single radio)
Number of Radios
Recommended Sensor Deployment
(Overlay or Concurrent Data + Sensor)
Weight
WiNG 5 Platform
Max Transmit Power
MIMO
The AP 6500 series offer next generation technology while extending AP 5131
Slide 31
features at a similar or even lower price31
range than the AP 5131. .
MOTOROLA and the Stylized M Logo are registered in the US Patent and Trademark Office. All other product or service names are the property of their respective owners. © Motorola, Inc. 2012
PROMEMORIA
COME MUOVERSI CON IL TRADE-IN
Step 1: Create un account
Solo una volta e un solo account per azienda
MOTOROLA and the Stylized M Logo are registered in the US Patent and Trademark Office. All other product or service names are the property of their respective owners. © Motorola, Inc. 2012
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WWW.MOTOROLASOLUTIONS.COM/EMEA/TRADEIN
MOTOROLA and the Stylized M Logo are registered in the US Patent and Trademark Office. All other product or service names are the property of their respective owners. © Motorola, Inc. 2012
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PROMEMORIA
COME MUOVERSI CON IL TRADE-IN
Step 1: Create un account
Solo una volta e un solo account per azienda
Step 2: Registrate il Trade-In (15-45 giorni*)
Step 3: Restituite l’unita’ (120 giorni*)
Step 4: Rimborso
* Il giorno 1 e’ il giorno della data di fatturazione del nuovo prodotto da parte del Distributore
MOTOROLA and the Stylized M Logo are registered in the US Patent and Trademark Office. All other product or service names are the property of their respective owners. © Motorola, Inc. 2012
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Domande?
www.motorolasolutions.com/emea/tradein
MOTOROLA and the Stylized M Logo are registered in the US Patent and Trademark Office. All other product or service names are the property of their respective owners. © Motorola, Inc. 2012
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