www.fieramilanomedia.it
Fiera Milano Media
Company profile
About us
Fiera Milano Media has been founded in 2011, through the merging of three
sister
companies
(Fiera
Milano
Editore,
Business
International
and
Expopage). Fiera Milano Media aims to offer services in the B2B
communication, training and digital market.
Fiera Milano Media offers integrated multi-channel communication strategies
and services to its clients and stakeholders, through a product portfolio which
includes specialised publishing, internet services and management updating
and training.
Fiera Milano Media aims to develop systems of business connections by using
information,
training
and
B2B
communication
solutions,
marketing
intelligence and marketing services, through a multimedia system ables to
emphasise the bond with its own customers and the ones of Fiera Milano
Group, integrating traditional media with the new media.
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Fiera Milano Media S.p.A.
Key figures 2013
Portfolio

13 trade magazines

9 web portals

55 events / trade shows

120 training courses

2 B2B databases with more than 700
thousand profiled users

2 outdoor venues*
Revenue breakdown
20%
34%
23%
23%
PUBLISHING
EDUCATION
OUTDOOR & VENUE
DIGITAL
Balance Sheet 2013
(*) At the exhibition venues of Fieramilano and Fieramilanocity
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Fiera Milano Media S.p.A.
Timeline charting the main events of the company
1975
Launch of Elettronica Oggi monthly magazine
1987
Launch of Mixer monthly magazine
First Italian event branded by Business International
2002
Launch of Expopage.net
2003
Launch of RE-Real Estate monthly magazine and billposting
circuit management
2007-2008
Fiera Milano acquires four companies:




2011 2011
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Fiera Milano Media S.p.A.
(Fiera Milano exhibition’s online catalogue)
VNU (technology branch)
Business International
Specialised Editions
MMHolding
Foundation of Fiera Milano Media S.p.A.
BtoB publications
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Fiera Milano Media S.p.A.
Technology
Automazione Oggi, Automazione e Strumentazione, Fieldbus & Networks, Elettronica oggi,
Embedded, EONews, RMO Rivista di Meccanica Oggi, Progettare, and Energia & Ambiente cover a
broad range of industries: Electronics, Automation and Mechanics.
The technology division organises 4 exhibition-conferences concerning the same market segments as
well, and it manages a network made by 6 web portals.
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Fiera Milano Media S.p.A.
Technology
Tech-plus (www.tech-plus.it), «You Tech, We Plus»: this is the
pay-off for the launch of the new web platform (created through a
network of portals) dedicated to the expertises of the most qualified
BtoB
magazines
Strumentazione,
related
to these
Automazione
markets
Oggi,
(Automazione
Fieldbus
&
e
Networks,
Elettronica Oggi, Embedded, EONews, RMO Rivista di Meccanica
Oggi, Progettare, Fluidotecnica, Energie & Ambiente Oggi), and
much more.
Thanks
to
Tech-Plus,
entrepreneurs,
managers,
technicians,
designers, and planners may benefit from a complete, qualified,
and always update informative offer.
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Fiera Milano Media S.p.A.
Technology
A new digital compass for those businessmen who operate in elettronics, automation, energy, and
enviroment industries. An innovative network with the main purpose of offering the market a
complete and specialized information.
Elettronica Plus, Automazione Plus, Meccanica Plus, Energia Plus, Ambiente Plus.
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Fiera Milano Media S.p.A.
Food & Beverage
Fiera Milano Media covers the distribution and entertainment, the Ho.Re.Ca. business, publishing the
magazines Mixer (a monthly magazine about Public Business), Beverage & Grocery (a magazine
about modern commerce) and Night Life (online magazine dedicated to the night life industry).
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Fiera Milano Media S.p.A.
Food & Beverage
www.foodhospitality.it is dedicated to those companies involved in the
horeca
industry
and
the
retail
channel.
Both
mixerplanet.com
and
nightlifemagazine.it refer to this portal: the first refers to catering and bar
industry; the second one refers to the entertainment and nightlife industry.
Mixer Planet (www.mixerplanet.com) is the web portal dedicated to the
business operators in the Food & Beverage industry. Working side by side with
the in print magazines of the Food & Beverage division.
This portal offers clear reporting, commentaries and analysis, inquiries and
files on news and products. It aims to be part in the development of this
specific industry, linking all the main players among the supply chain and the
dealers.
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Fiera Milano Media S.p.A.
Real Estate
The Real Estate division publishes the magazines Real Estate (Italian monthly magazine about
economy and real estate finance), Reurope (European and in English monthly magazine about
economy and real estate finance) and the annual issue Guida Medhit.
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Fiera Milano Media S.p.A.
Real Estate
Re Web (www.re-web.it) is the web site focused on Real Estate
market, branded Fiera Milano Media.
An online channel constantly updated with news, analysis and fatcs
side by side to the business operators.
Three main issues: Italy, Worldwide, and Market.
It is also the Real Estate store: it stocks the last covers of RE-Real
Estate and REurope, the specialized magazines issued by Fiera Fiera
Milano, and also a section for RE-Retail, the last in print initiative, in
partnership with the Italian historical magazine, and available for
pdf download.
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Fiera Milano Media S.p.A.
Databases
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Fiera Milano Media S.p.A.
Expopage
Through Expopage web portal (www.expopage.net), Fiera Milano
Media provides the online catalogue of more than 100 events taking
place in Fiera Milano exhibition grounds. Expopage turns a simple
list of exhibiting companies into the most advanced web search
engine specialized in the exhibition branch in Europe.
The online catalogue enables visitors to plan their visit in advance;
moreover it allows exhibitors to publish detailed information about
themselves (texts, photographs, videos, documents) filling in a
“virtual stand”. Thanks to Expopage, Fiera Milano Media realizes
web-based services, customized for every company.
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Fiera Milano Media S.p.A.
Who’s Who
WhosWho.it (www.whoswho.it) is the most complete, up-to-date
and well-used database of managers and executives. It provides a
direct access to a unique online database, which includes over
240,000 direct references of managers and the organograms of
45,000 Italian Companies and international Companies with Italian
headquarters (the largest ones according to the sales volume
results).
Subscription terms and conditions can be customized to fit
corporate consumers or individual profiles.
15
Fiera Milano Media S.p.A.
Training and events
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Fiera Milano Media S.p.A.
Strategic themes
Fiera Milano Media is one of the leading provider of institutional and management forums: through
the division of Business International, based in Rome, the company organizes more than 200 events
which stand out for the topics choice, for the completeness of the agendas, for the best pratice
shared and the keynote speakers and audience. The strategic themes are about:
Energy
Banking & Insurance
Building/Real Estate
Manufacturing
ICT/Gambling
Health/Food & Retail
Furthermore, Business International features the Benchmarking Club, the largest network of national
and international companies exchanging each other views and comparing strategies, working in
benchmarking groups.
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Fiera Milano Media S.p.A.
Product portfolio
Conferences & Annual: exclusive networking meetings and upgrading, gathering high-level representatives from
the world of Economy, Business and Academics.
Training: seminars and executive workshops with an operational and interactive nature, that delves deeper into
management issues through direct case histories from access to a wide network of peers and analysts.
In house training: training courses customized in terms of teaching methods, duration and organization.
Roadshow & Bespoke Events: bespoke solutions which offer unique opportunities to create new business leads
while strengthening loyalty of the existing customer portfolio and increasing brand visibility.
Benchmarking Group: working groups employing consulting methods to compare and share company processes
and to recognize emerging areas of enhancement.
Survey & Market Research: production of surveys, researches, polls and focus-groups based on representative
groups of managers and companies selected from database Who’sWho.
18
Fiera Milano Media S.p.A.
Outdoor
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Fiera Milano Media S.p.A.
The opportunities of the “media” Fiera Milano
• Fiera Milano is the leader in the Italian business of trade
exhibitions and one of the most important in the world. It hosts
(in both districts in Rho and Milan) more than 60 events every
year and represents as well an extraordinary vehicle of industrial
policy and the most important showcase for Made in Italy.
• Fiera Milano is the privileged meeting point for Italy’s business
networks representing a great chance to get in touch with the
Italian business community.
• Moreover, Fiera Milano allows to segment and profile an audience,
thanks to the specialized features of its events.
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Fiera Milano Media S.p.A.
Key features
• Visitor numbers: about 5 millions
• Exhibiting company numbers: more than 30,000 per year
• About 390,000 square meters of indoor locations (Fieramilano and Fieramilanocity)
• 1,7 millions net square meters occupied every year
• Easily connected by means of transport (airplane, car, train, and underground)
• Available parking spaces for up to 17,000 vehicles
• More than 80 onsite cafés, bars and reastaurants, as well as reasturants with table-service for more formal dining.
* average annual data, developed on Fiera Milano company data
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Fiera Milano Media S.p.A.
www.fieramilanomedia.it
Fiera Milano Media S.p.a.
Head Office
Piazzale Carlo Magno, 1
20149 Milan, Italy
Administrative & Operating Office
S.S. del Sempione28
20017 Rho (Milan)
Tel +39 02.4997.1
Fax +39 02.4997.6573
Representative Office in Rome
Piazza della Repubblica, 59
00185 Rome, Italy
Tel +39 06.845411
Fax +39 06.85301046
Company Information
Share Capital € 2.803.300,00 i.v.
Company Registration, C.F. e P.I. 08067990153
CCIAA 1201667 sole proprietorship Fiera Milano SpA
Direction and Organization Fiera Milano SpA
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Diapositiva 1 - Fiera Milano Media