SYSTRATEGY
WHO WE ARE
START
1998
SHI founded in 1985
80 tecnichians
Milan and Rome offices
In 2001 kick-off of CAIRO COMMUNICATIONS
ad sales and traffic project
DEVELOPMENT
2003
Orders management
Invoicing tools
Analysis systems
Qui aggiungere funzionalità salitenti max
4
SOFTWARE AREAS
2005
Sales management
Marketing
Finance
Qui aggiungere le aree funzionali che
copre il sistema
THE CHANGE
2012
SHI
MediaManager
Systrategy
MediaStrategy
WHY SYSTRATEGY?
TODAY
New business model based on vertical
market, strong knowledges and
experience
Innovative technologies and approach
Refresh of company management
LOOK FORWARD
We perfomed an analysis on media market trends to determine our next goals
Market requirements are:
New tools and
functionalities
More efficiency
and costs saving
More integration
serivices
NEW TOOLS AND FUNCTIONALITIES
TV orders system
Commercial policy builder
AVB reporting tool
Business intelligence
CPG analysis tools
NEW SERVICES
Consulting
Worflow analysis
Data optimization
Business reporting
NEW TECHNLOGIES AND INTEGRATION
New software interfaces
Innovative technologies
Integration with BI platforms
More functionalities to import and export
data
OUR CLIENTS
OUR ROADMAP
Update Media Strategy
interfaces
International
office
Update Media Strategy
Database
Google DSM
Digital campaigns
VOD
Programmatic buying
WORKING WITH US
Different ways to develop funcionalities:
Add-on
Package
Design together
MediaStrategy tools
LOW CUSTOMISATION
LOW COSTS
HIGH CUSTOMISATION
LOW COSTS
Ad-hoc project
HIGH CUSTOMISATION
HIGH COSTS
THANK YOU