Within Italy
Projects
MILAN Offices
For minors
Campaigns Communication
Communication tools
505 volunteers chose to dedicate their time and energy
to Telefono Azzurro in 2014.
In 2014, the volunteers worked on the following projects:
• Progetto Educazione (School project)
• Progetto Bambini e Carcere (Children and Jail Project)
• Linee di Ascolto 1.96.96 and 114 Emergenza Infanzia
(1.96.96 Helpline and 114 Children’s Emergency Hotline)
• Prevention and information activities
• Awareness campaign
• Local and international fundraising
Our website (www.azzurro.it) will introduce you into a system of contents for children, adolescents, adults volunteers
and donors with the aim of meeting all your demands. Facebook, Twitter and Instagram are other platforms used by
Telefono Azzurro to capture the interest of a larger audience. Azzurro Child and our newsletters are meant for donors
and wellwishers who already know Telefono Azzurro.
Financial Resources
The 2014 Financial1
Report
Telefono Azzurro awareness campaigns aim at addressing issues regarding the protection of the children’s rights. Our
campaigns aim at fighting bullying and cyberbullying, providing support and counselling through a dedicated Helpline,
supporting unaccompanied minors, promoting initiatives within the territory and working alongside volunteers. In addition,
our campaigns aim at creating awareness supporting Telefono Azzurro initiatives amongst Italians.
ROME Offices
5x1000 taxpayers
contribution: territorial
projects alongside volunteers
I VOLONTARI PORTANO
UN SORRISO DIETRO
LE SBARRE
pag. 10
Poste Italiane S.p.A. - Spedizione in Abbonamento Postale - D.L. 353/2003 (conv. in L. 27/02/2004 n. 46) art. 1,comma 1, CN/BO
Operational and volunteer centres are scattered across
Italy. These centres are open daily promoting prevention
activities and creating awareness around rights of
minors. Telefono Azzurro guarantees a deeply rooted
service across Italy through the Milan, Rome, Turin,
Treviso, Naples, Palermo and Florence centres.
INTERNET SICURO:
UN CARTA PER
AZIENDE E POLITICA
pag. 14
Anno XXI • Numero 82 • Aprile 2015
Telefono Azzurro will support local volunteer
projects with the 5x1000 taxpayers contribution.
LOCAL CENTRES
PER I PICCOLI
MIGRANTI L’INCUBO
DELLA TRATTA
pag. 12
TEAM EMERGENZA (Emergency Team)
This project was established in collaboration with the
Child Study Center of the Yale University (U.S.A.) and
subsequent Telefono Azzurro activities.
Created in conjunction with the Ministry of Home
Affairs as a pilot project in Treviso (1999), Team
Emergenza boasts of specialized personnel available
24-7-365, alongside Territorial Agencies, for minors who
may be victims or may have witnessed cases of violence.
Fermiamo
la violenza!
18 e 19 aprile
tutti in piazza
contro la violenza
pag.7
2
Telefono Azzurro’s official
magazine since 1991,
Azzurro Child represents the
link between us and the public.
Azzurro Child has also a digital
version since 2010. Telefono
Azzurro was also the first nonprofit organization to develop
an iPad App in Italy.
Tra le pareti domestiche, in rete,
tra coetanei. Ancora troppi bambini
e adolescenti ne sono vittime.
Telefono Azzurro è al loro fianco. Sempre.
pag. 4
In 2014, Gruppo Armando Testa created a major anti-bullying
campaign, entitled “Ferma Bullismo” (Say no to bullying), for Telefono
Azzurro in conjunction with several generous and famous testimonials
including Sergio Castellitto, Fabio Concato, Cesare Cremonini,
Fabrizio Frizzi, Federica Panicucci, Milly Carlucci, Giulia Luzi, Luca
Bianchini, Luca Conti, Michael Righini e Carolina Rey.
3
SCHOOLS
In 2014 the Education Department achieved the
following goals:
• 510 laboratories + peer education sessions +
complete training courses in class
• 14,100 students involved
• 58 training meetings with Teachers and Parents
• 2,350 adults involved.
BAMBINI E CARCERE (Children and Jail)
The “Bambini e Carcere” project offers services in
18 correctional institutions with a daycare centre,
17 children play areas and 1 specialized activities area.
SAFER INTERNET CENTRE ITALY
Every Safer Internet Centre (SIC) is made up of a reference hub for creating awareness around the New Media, a Hotline
service and a Helpline service. The project is coordinated by the Ministero dell’Istruzione, dell’Università e della Ricerca
(Italian Ministry of Education, University and Research), in conjunction with Polizia postale e delle comunicazioni (Italian
Postal and Communications Police), Autorità Garante per l’Infanzia e l’Adolescenza (National Ombudsperson for Childhood
and Adolescence), Save the Children, Telefono Azzurro, Cooperativa E.D.I. and Movimento Difesa del Cittadino. Safer
Internet Centre Italy organises the Safer Internet Day, established by the European Commission.
PARENT TRAINING – supporting working parents
Parent Training is a training, support and consultancy project established under an agreement between UniCredit
Bank and Telefono Azzurro. The project addresses one of the most important and focal issues for every family, i.e. the
relationship between parents and their children as they grow up. Gruppo Axa joined the project in 2015.
ANTI-BULLYING LINE – In conjunction with the Italian Ministry of Education, University and Research
The Italian Ministry of Education, University and Research (MIUR) and other organisations part of the Safer Internet
Centre Italia project joined hands to create a Helpline service through an integrated platform based on various instruments
such as a telephone line, chat, SMS, Whatsapp and Skype. The project aims at offering a platform for youths to report
their problems (bullying and cyberbullying) and request help using the communication tools they use most.
TAZ-1509-ENG-SINTESI Bilancio Sociale 2014.indd 1
The Telefono Azzurro Platform: apps, web and social media
#DeleteCyberbullying, a digital campaign against cyberbullying and “Stop bashing”, an app against bullying are two among
the several projects promoted by Telefono Azzurro for the protection of the child on the Web and social media.
Telefono Azzurro launched the #fermailbullismo campaign in 2014.
Films and Videos
“Being a Team”, a motion picture on adolescents made by the University of Reggio Emilia students, and the long-lasting
participation in the Giffoni Film Festival (the international children’s film festival) represent two of the many projects
undertaken in 2014.
The 2014 Guidelines
•
•
•
•
“Bullismo che fare?” (Bullying, what to do)
“La violenza: come riconoscerla, come difendersi” (Violence: how to recognise violence and defend yourself)
“Aiuta un amico in difficoltà” (Help a friend in trouble)
“116.000 Guida alla sicurezza per genitori: come introdurre l’argomento con bambini e ragazzi”. (116.000 Safety
guideline for parents: how to introduce the issue to children and youths).
The Telefono Azzurro financial
report is subjected to the volunteer
auditing by Reconta Ernst & Young.
MEMORANDUM ACCOUNTS
GUARANTEES
2013
3,850
14,435
865,704
13,589
41,390
723,381
16,822
1,006,034
2,317,688
2,530,997
38,657
6,791,604
1,342,646
2,858,991
1,525,090
96,057
6,608,227
2014
2013
516,457
3,589,394
681,055
256,306
382,976
152,533
516,457
3,923,829
682,486
-334,435
410,211
184,482
1,029,973
47,267
18,126
39,908
7,938
69,671
6,791,604
1,002,491
53,290
23,909
42,348
9,655
93,504
6,608,227
A summary of 2014
With reference to the Financial Report, 2014 was for Telefono Azzurro a year against the trend. After a period of
financial crisis that seriously affected the non-profit sector, 2014 revealed several positive elements:
• Fundraising grew by +20%. Besides income from inheritance and bequest funds which are unpredictable by nature,
Telefono Azzurro recorded a major income increase alongside income from public organisation funding under
agreements and the 114 project. The 500,000 Euros drop of public funding was countered by private funds, funds
from companies, banks and foundations.
• Income from conventional sources, for example from events and the five per thousand taxpayers contribution also
grew, though marginally.
• Our fundraising goals in 2014 regarded increasing the loyalty of our well-wishers and expanding our donor network.
Our donor loyalty campaign recorded considerable results through activities carried out as we approached
Christmas holidays, thanks to our promotional activities through the Azzurro Child Magazine and email campaigns.
We created new campaigns targeting new donors. These campaigns included the anti-bullying campaign through
support SMSs as well as new five per thousand taxpayer contribution promotional activities in tax assistance and
information centres, new awareness creation material, use of volunteers, web and social media campaign.
• Fiori d’Azzurro and Accendi l’Azzurro campaigns at national level boosted our fundraising and awareness around the
association. During the Accendi l’Azzurro campaign, old candles were replaced by light houses, the new symbol of
Telefono Azzurro.
7
430,000
MANAGEMENT REPORT
Reclassified according to type of cost
5
2014
2013
INCOME
Contributions and Donations
Income from Organisation of Events
Project agreements and funding
Subscription fees
TOTAL INCOME
1,801,748
1,366,050
936,984
1,250
4,106,032
1,525,693
1,295,223
1,465,750
1,250
4,287,916
MANAGEMENT COSTS
Personnel costs
Events Promotional Material
Material distribution and awareness costs
Third party service costs
Communication and advertisement
Telephone and communication
Rent and office management expenses
Delivery
Amortization and depreciation
Maintenance, Stationary and office costs
Insurance
Charges on donations
Other management costs
TOTAL OPERATIONAL COSTS
Risk provisions and other provisions
Use of allocated funds
Financial income (charges)
Extraordinary income (charges)
Financial taxes
FINANCIAL YEAR SURPLUS/DEFICIT
-1,592,045
-762,162
-211,134
-544,680
-238,607
-126,531
-168,591
-52,194
-83,619
-93,448
-40,533
-25,008
-25,640
-3,964,192
-87,724
1,431
211,753
1,692
-12,686
256,306
-2,104,620
-796,661
-398,822
-416,598
-208,425
-205,586
-235,344
-84,709
-86,595
-93,306
-40,622
-104,556
-24,269
-4,800,113
-86,159
121,591
116,135
56,954
-30,759
-334,435
6
#fermailbullismo (Say no to bullying)
BALANCE SHEET LIABILITIES AND EQUITY
EQUITY
Endowment fund
Reserves
Allocated funds
Management Surplus (Deficit)
PROVISIONS FOR LIABILITIES AND CHARGES
SEVERANCE FUNDS
DEBTS
Supplier debts
Tax debts
Welfare institutions debts
Personnel debts
Subsidiary company debts
Other debts
ACCRUALS AND DEFERRALS
TOTAL
2014
4,500
4
www.generazioniconnesse.it
Generazioni Connesse is a project part of the EU Safer Internet Programme (Telefono Azzurro is one of the project
partners). In 2014, the project involved 32 thousand children, 3500 teachers, 2 thousand parents, an on-line TV series also
broadcasted on Mtv and a Facebook page with more than 10 thousand likes in one month.
STATEMENT OF ASSETS
Subscribed capital
ASSETS
Intangible assets
Tangible assets
Financial assets
CURRENT ASSETS
Stocks
Credits
Short-term financial assets
Cash equivalents
Accruals
TOTAL
10
INCOME in detail
Private donors
Donor companies
Associations, banks, foundations
From inheritance
Project funding agreements and donor contributions
Funds from organisation of events
Five per thousand taxpayer contributions
Subscription fees
Other income
114 project income
TOTAL INCOME
2014
686,545
172,439
43,868
359,726
268,744
1,366,050
534,552
1,250
4,620
668,240
4,106,034
20138
610,355
136,305
22,697
45,692
573,711
1,295,223
527,473
1,250
0
995,595
9
4,208,301
MANAGEMENT COSTS
Personnel costs
Events Promotional Material
Material distribution and awareness costs
Third party service costs
Communication and advertisement
Telephone and communication
Rent and office management expenses
Delivery
Amortization and depreciation
Maintenance, Stationary and office costs
Insurance
Charges on donations
Other management costs
TOTAL
2014
-1,592,045
-762,162
-211,134
-544,680
-238,607
-126,531
-168,591
-52,194
-83,619
-93,448
-40,533
-25,008
-25,640
-3,964,192
2013
-2,104,620
-796,661
-398,822
-416,598
-208,425
-205,586
-235,344
-84,709
-86,595
-93,306
-40,622
-104,556
-24,269
-4,800,113
FUNDRAISING in detail
Private contributions and donations
Contributions and donations from companies
Contributions and donations from banks and foundations
Inheritance and bequests
Contributions from five per thousand taxpayer contributions
Income from organisation of events
Total
2014
686,545
172,439
43,868
359,726
534,552
1,366,050
3,163,180
"FERMIAMO IL BULLISMO" (anti-bullying SMS campaign)
Telecom Italia
Vodafone
H3G - Tre
TIM
Wind
TeleTu
Fastweb
Poste Mobile
CoopVoce
Noverca
Total
DONATIONS
7,384
2,798
2,545
2,380
2,345
590
418
370
147
18
18,995
2013
610,385
136,305
22,697
45,692
527,473
1,295,223
2,637,775
The positive financial year report is also
a result of rationing resources. This is
observable from the considerable reduction
of main sources of expenditure.
Telefono Azzurro
According to the Un-Guru® SEECuRe method
The true added value of the Telefono Azzurro work lies in
their contribution towards creating a culture on the rights
of the child and protection of the same.
First and foremost, Telefono Azzurro has been at the
forefront in the protection of the rights of the child over the
last 27 years, thus becoming a point of reference when it
comes to fighting problems regarding abuse of minors both
at national and international level. The Telefono Azzurro
2014 Report was drafted based on an Un-Guru® SEECuRe
(Social, Economic, Environmental, Cultural Responsibility)
method, which provides for the assessment and integration
of 4 dimensions (economic, social, environmental + cultural)
for the assessment of the impact of an organisation.
Cultural
Responsibility
Social
Responsibility
Environmental
Responsibility
Economic
Responsibility
25/09/2015 10:12
What we do
Centro Nazionale di Ascolto by Telefono Azzurro
operates through:
• the 1.96.96 helpline
• chat line through our website (www.azzurro.it)
• the Children’s Emergency Hotline (114)
1.96.96
The 1.96.96 helpline offers two help channels:
receiving calls from children and adolescents up to
18 years old and consultancy services for adults.
1.96.96 is a toll free number operating 24-7-365.
Nel 2014
1.96.96 Helpline for minors
• 1,164 new cases handled
• 315 subsequent interventions
1.96.96 Helpline for adults
• 810 new cases handled
• 387 subsequent interventions
1.96.96 Helpline (total)
• Total new handled cases: 1,974
• Total interventions (new cases + subsequent
interventions): 2,767.
The Telefono Azzurro Ch@t
The Telefono Azzurro chat line is operative
24-7-365.
Ch@t in 2014
Recorded contacts: 8,799
Handled cases: 1,088
80% of our contacts come from adolescents, the
digital generation, who are particularly familiar
with the new technology and more willing to
communicate “shielded” by the keyboard.
Info and Contacts
116.000
Missing children
116.000 is a hotline for missing children based
on a project established by Telefono Azzurro in
conjunction with the Police.
In 2014, the 116.000 hotline received 166 new
reports regarding:
• missing children (106)
• found children (55)
• sighted children (2)
• updates (3)
Telefono Azzurro also has an online form, available
at www.116-000.it, where one can report cases of
missing or sighted children, even anonymously.
114 Emergenza Infanzia
114 is a service promoted by Equal Opportunities
Department and managed by Telefono Azzurro.
114 Emergenza Infanzia is a toll free emergency
line available any time a child or adolescent is in
danger.
1,794 emergency cases or problems reported
and 304 chat contact requests handled in 2014.
Out of the 2,098 cases handled in 2014, 67%
requested the involvement of at least one
territorial agency to take over and handle
emergency cases.
By email in 2014
Recorded contacts: 504
A total of 6,626 cases handled by Telefono Azzurro in 2014
19696 ­­
4,362 cases (2,767 helpline + 507 email and 1,088 chat)
116.000 ­­ 166 cases
114 ­ 2,098 cases ­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­­(1,794 hotline + 304 chat)
About us
What you can do
Our offices
Donate your “5x1000” taxpayer contribution to
Telefono Azzurro
Donating your five per thousand taxpayer contribution
to Telefono Azzurro is easy. Just do the following:
• Sign the square meant for Non-profit organisations
(Onlus)
• Write the Telefono Azzurro Tax Code:
920 126 903 73.
Telefono Azzurro – Milan
Corso Lodi 47 - 20139 Milano
Telefono 02.550271 - Fax 0255027200
Bank Transfer
You may donate through bank transfer to SOS Il
Telefono Azzurro, at:
• Unicredit Banca
IBAN: IT28A0200802480000101257157
• UBI Banca
IBAN: IT37A0542801600000000098296.
At the Post Office
• You may use a Post Office payment slip to account
number 550400 addressed to
SOS Il Telefono Azzurro Onlus;
• You may make a Bank Transfer payment to
SOS Il Telefono Azzurro Onlus
IBAN IT77I0760102400000000550400.
Cheques
Crossed cheques may be sent in a sealed envelope to:
SOS Il Telefono Azzurro Onlus
Via Emilia Est 421 - 41100 Modena, Italy
You may support Telefono Azzurro through a bequest.
Telefono Azzurro – Treviso
Via Isola di Mezzo 33 - 31100 Treviso
Telefono 0422.545404 - Fax 0422.545413
Telefono Azzurro - Modena
Via Emilia Est 421 - 41100 Modena
Telefono 059.9787.000 - Fax 059.9787.007
Telefono Azzurro - Florence
Borgo Tegolaio 7 - 50123 Firenze
Telefono 055.5387420 - Fax 055.5387421
Telefono Azzurro – Rome
Via Portuense 332 - 00149 Roma
Telefono - 06.95219201 - Fax 06.95219220
Telefono Azzurro - Naples
Via della Giudecca Vecchia 29 - 80139 Napoli
Telefono 081.0140648 - Fax 081.01536101
Telefono Azzurro - Palermo
Via Lussemburgo 68 - 90146 Palermo
Telefono 091.7659600 - Fax 091.7659601
Otherwise, you may choose to volunteer for Telefono
Azzurro.
Corso Lodi 47
20139 Milan, Italy
www.azzurro.it
•
•
•
You may join our Salary Program and offer your
donations through your payslips
You may opt for corporate volunteering with
Telefono Azzurro
You may become a Telefono Azzurro partner.
You may purchase Telefono Azzurro Christmas
gifts.
Tutte le informazioni su come sostenere Telefono
Azzurro sono disponibili su www.azzurro.it.
Telefono Azzurro
For almost 30 years, Telefono Azzurro has been
promoting total protection of the rights of the child.
However, no one has a privileged position and the change
is determined by the joint efforts of all those stakeholder
having an educational and/or protection role.
We no longer have non-profit organisations only capable
of creating projects. Telefono Azzurro strongly enforced
this change of perspective which goes beyond the simple
response to a changing society and conditions of the child.
It is a question of decisively reaffirming our commitment
towards achieving the mission we undertook right from
the start, in the most efficient manner possible. As a
Stakeholder Map
SOS Il Telefono Azzurro Onlus
•
Telefono Azzurro today
Telefono Azzurro - Turin
Corso Rosselli 128/A - 10141 Torino
Telefono 011.4831104 - Fax 011.4367980
You may opt to tag your favours and gifts with
Telefono Azzurro label for donations.
What you can do as a company
2014 ANNUAL REPORT
highlights
An Italian Registered Charity Organisation
Institutions
Contents and design by
UN-GURU | unique management advisory
www.un-guru.com
Universities
Research
institutes
School
The photographs and names used do not
necessarily represent the people described
in the text in order to protect the identity
of children and people mentioned in this
document.
The financial report as of 31st December
2014 was subjected to the volunteer
auditing by Reconta Ernst & Young.
Community
Families
Children
and
Adolescents
Third Sector
Media
Social services
Law
enforcers
Donors
Volunteer
personnel
TAZ-1509-ENG-SINTESI Bilancio Sociale 2014.indd 2
matter of fact, our mission has always been protecting the
rights of the child, in compliance with the UN Convention
on the Rights of the Child.
2014 marked a year of radical changes for Telefono Azzurro.
As a matter of fact, last year we laid the foundation for an
even greater commitment and quest to meet the future
needs – which have also changed radically – of the child
even more efficiently over the years to come.
The Web has opened doors to knowledge and growth
thus should not be condemned but used wisely. We
should use it cautiously
and responsibly without
dampening the child’s
curiosity and enthusiasm.
We should be cautious as
regards the carefree use of
the web which may expose
the child to the risks of
cyberbullying.
Our growth curve starts from the awareness that the
distinction between real and virtual no longer makes
sense and children operate in a space of relations and
communication they learn on their own and often alone.
We, as Telefono Azzurro, have reinforced our presence
in the digital world by creating a multi-channel platform
where the telephone, chat and social media as well as
other communication and messaging instruments such as
Skype and Whatsapp operate in a network.
Our growth path has reinforced the sense of community,
even beyond the digital sphere, even thanks to several
initiatives across Italy bringing supporters and volunteers
together.
Public
Organisations
25/09/2015 10:12